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Grupo DICAS Tech Stack
Conglomerate managing 30+ companies across southeast Mexico with focus on real estate and industrial services
Grupo DICAS operates as a diversified holding company spanning real estate, training, and industrial services across five Mexican states. The tech stack is heavily weighted toward sales enablement (Salesforce, HubSpot, Kommo) and digital marketing (Google and Meta ads, YouTube), with minimal engineering capacity—a hiring mix that reflects a business-operations-led model rather than a tech-driven one. Active projects signal operational scaling in quality management and workplace safety, paired with ongoing friction around lead conversion and campaign ROI.
Tech Stack 14 technologies
Core StackGoogle Ads Meta Ads Google Analytics Mailchimp Zapier HubSpot Salesforce WhatsApp YouTube Ads Kommo WhatsApp Business Meta Ads Manager Excel Word
What Grupo DICAS Is Building
◆Challenges
- Digital lead conversion
- Prospect reactivation
- Marketing campaign quality control
- Reducing workplace accidents
- Improving campaign roi
- Enhancing lead tracking
- Errors, waste and costs
- Quality compliance
- Ensuring premises security
▲Active Projects
- Real estate lead generation campaigns
- Safety and hygiene programs
- Emergency drill and evacuation plans
- Quality management system implementation
- Quality audit coordination
- Quality training program
- B2b commercial relationships for training program placement in energy and industrial sectors
Hiring Activity
Minimal20 roles · 1 in 30d
Department
Seniority
Company intelligence
