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Roger Tech Stack

AI automation platform for dental practice management

Technology, Information and Media Berlin 51–200 employees Founded 2021 Privately Held

Roger builds AI-powered automation for dental practices, targeting administrative bottlenecks in patient scheduling, care planning, and payments. The stack reveals a sales-led motion (HubSpot, Cloudtalk, Pipedrive, Apollo) layered atop internal workflow automation (n8n, Make, Zapier), with active LLM integration (OpenAI API, Claude) now shaping core product. Current hiring velocity is accelerating across sales and support roles—a pattern consistent with early-stage SaaS scaling into a new vertical market.

Tech Stack 25 technologies

Core StackHubSpot n8n Make Zapier Slack Python JavaScript dbt Power BI Tableau Salesforce Cloudtalk ChatGPT Pipedrive Notion Google Workspace Personio Deel LinkedIn Recruiter SQL Looker Studio Lightdash Apollo OpenAI API Claude

AdoptingOpenAI API Claude

What Roger Is Building

◆Challenges

Outdated offline software
Legacy offline software
Scaling without linear hiring
Reducing churn
Digitalizing dental practices
Optimizing practice workflows
Improving financial performance
Inefficient treatment planning
Process bottlenecks
Increasing revenue

▲Active Projects

Upselling and cross-selling strategy development
Growth machine development
Hubspot funnel construction
Automated playbooks and journeys
Organizational analysis and quality management audits
Design robust automation workflows
Partner ecosystem building
Automation architecture
Llm integration
Customer onboarding

Hiring Activity

Accelerating20 roles · 9 in 30d

Department

Sales

5

Support

4

Marketing

3

Ops

2

Healthcare

1

HR

1

Product

1

Seniority

Mid

9

Manager

3

Senior

3

Junior

2

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About Roger

Roger automates routine dental-practice tasks through AI, targeting practices in Germany and broader Europe. The platform handles patient management, treatment planning, scheduling, and billing—eliminating manual work that diverts dentist and staff time from clinical care. Founded in 2021 and based in Berlin with a Zurich presence, the company operates across 51–200 employees. Active projects signal both product maturation (automation architecture, LLM integration) and go-to-market execution (HubSpot funnel construction, growth machine development, partner ecosystem building). Pain points indicate they're focused on helping practices digitalize workflows and reduce operational churn.

HeadquartersBerlin

Company Size51–200 employees

Founded2021

Hiring MarketsGermany

Frequently Asked Questions

What tech stack does Roger use?

Core stack: HubSpot, Pipedrive, Cloudtalk (sales/CRM); n8n, Make, Zapier (workflow automation); Python, JavaScript, SQL (development); OpenAI API, Claude (LLM); dbt, Looker Studio, Tableau, Power BI (analytics).