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GOLFTEC Tech Stack

Golf instruction franchise with 200+ locations scaling digital demand generation

Hospitality Englewood, CO 501–1,000 employees Founded 1995 Privately Held

GOLFTEC operates a franchise network of 200+ golf instruction locations worldwide, built around coach-led lessons and swing-analysis technology. The hiring velocity is accelerating with 88 roles posted in the last 30 days, concentrated heavily in ops (110 open positions) — a signal the company is scaling franchise support infrastructure. Active projects cluster around international expansion, Shopify ecommerce, and lifecycle marketing automation, while pain points center on international localization and driving bookings via digital channels.

Tech Stack 12 technologies

Core StackGoogle Ads Google Analytics Shopify Figma Datadog HubSpot HTML CSS Webflow SEMrush Google Analytics 4 Google Search Console

What GOLFTEC Is Building

◆Challenges

Expanding into international markets
Localizing marketing campaigns
Optimizing ecommerce performance
Engagement and conversion
High-performing digital experiences
Increasing site visibility
Improving search rankings
Driving e-commerce growth
Bookings
Increasing consumer acquisition

▲Active Projects

International marketing initiatives
Digital channel demand generation
Shopify ecommerce initiatives
Golftec brand initiatives
Seasonal campaigns
Annual marketing calendar
Knowledge base development
Onboarding and training new team members
Lifecycle marketing programs
Automated email and sms campaigns

Hiring Activity

Accelerating150 roles · 90 in 30d

Department

Ops

110

Training

19

Support

7

Marketing

6

Operations

3

Sales

2

Design

1

Golf

1

Seniority

Mid

140

Junior

5

Manager

4

Director

1

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About GOLFTEC

GOLFTEC is a golf instruction and club-fitting service operating more than 200 locations across multiple countries. The company pairs certified coaches with proprietary swing-analysis technology to deliver personalized lesson programs. Since 1995, GOLFTEC has built a franchise model targeting golfers of all skill levels. Revenue streams include lesson bookings, club fitting services, and retail operations supported by a Shopify-based ecommerce platform. The organization is currently focused on international market expansion, digital marketing automation, and improving conversion rates through higher-performing online experiences.

HeadquartersEnglewood, CO

Company Size501–1,000 employees

Founded1995

Hiring MarketsUnited States, China, Singapore, Canada, Thailand

Frequently Asked Questions

What tech stack does GOLFTEC use?

GOLFTEC's primary stack includes Shopify for ecommerce, HubSpot for marketing automation, Google Analytics and Google Ads for digital performance tracking, Datadog for infrastructure monitoring, Figma for design, and Webflow for web presence.