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GeroDigital Tech Stack

Performance marketing agency serving mid-market companies across Southern Europe

Advertising Services Porto, Porto 11–50 employees Founded 2017 Partnership

GeroDigital is a 30-person performance marketing shop founded in 2017, operating across Portugal, Spain, and Italy. The stack is classically agency-heavy—Google Ads, Facebook/Instagram Ads, HubSpot, Adobe Creative Suite—with a notable data layer emerging (Power BI, Azure SQL, ETL automation). The project mix reveals internal scaling friction: A/B testing and landing-page optimization dominate the backlog, while pain points cluster around conversion-rate improvement and B2B pipeline expansion, suggesting they're shifting from pure media buying toward deeper conversion optimization and strategic partnership work.

Tech Stack 15 technologies

Core StackGoogle Ads Google Analytics JavaScript Adobe Photoshop Adobe Illustrator Adobe Premiere Pro Figma HubSpot Facebook Ads Manager Instagram Ads Unbounce HTML CSS TikTok Ads Adobe After Effects

What GeroDigital Is Building

Challenges

  • Optimizing landing page design
  • Increasing conversion rates
  • Improving conversion rate
  • Expanding b2b pipeline
  • Scaling partnership over time

Active Projects

  • A/b testing and landing page redesign
  • Cro strategy development
  • Power bi dashboard maintenance
  • Azure sql database optimization
  • Etl automation
  • A/b testing and experimentation
  • Campaign performance optimization
  • Develop visual creatives for digital ads
  • Conduct a/b testing of creative formats
  • Client onboarding

Hiring Activity

Decelerating9 roles · 2 in 30d

Department

Marketing
5
Sales
3
Data
1

Seniority

Mid
4
Manager
3
Intern
1
Lead
1
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About GeroDigital

GeroDigital delivers performance marketing services to mid-market companies, with a stated focus on SEO, paid search, analytics, e-commerce, and lead generation. The agency was founded in 2017 and maintains a distributed team across Portugal, Spain, and Italy. They position themselves around four operational principles: clear goal-setting, simplicity, domain focus, and customer satisfaction. The team of 11–50 is organized around marketing (the core delivery function), sales (business development), and emerging data capabilities.

HeadquartersPorto, Porto
Company Size11–50 employees
Founded2017
Hiring MarketsPortugal

Frequently Asked Questions

What tools does GeroDigital use for digital marketing?

Google Ads, Facebook/Instagram Ads, Google Analytics, TikTok Ads, HubSpot, Unbounce, and the Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects). They also run Power BI dashboards and manage Azure SQL databases.

What is GeroDigital working on?

A/B testing, conversion-rate optimization, landing-page redesign, and campaign performance tuning. They're also investing in internal data infrastructure (Power BI dashboards, ETL automation, Azure SQL optimization) and expanding B2B sales processes.

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