Residential real estate lending platform for fix-and-flip and construction projects
Genesis Capital originates residential real estate loans (fix-and-flip, bridge, new construction, rental hold) for professional investors and developers. The tech stack is heavily weighted toward Salesforce and internal loan origination systems, with security infrastructure (Palo Alto Networks, Netskope, Qualys) reflecting the compliance demands of lending. Active hiring is concentrated in finance and sales roles, and the project list reveals ongoing work to integrate and optimize loan origination workflows, suggesting the platform is moving from manual processes toward faster, more automated underwriting and closing cycles.
Notable leadership hires: Information Security Lead
Genesis Capital provides short-term and construction financing to residential real estate investors and developers. The product line spans fix-and-flip, bridge, ground-up construction, and rental-hold loans, each tailored to different phases of a project lifecycle. The company operates on a repeat-customer model (85% of clients return) and emphasizes speed and innovation in loan structuring relative to traditional lenders. Based in Sherman Oaks, California, Genesis serves professional investors across residential development—from single-family new construction to multifamily projects—and operates a wholesale broker channel alongside direct originations.
Genesis Capital originates residential real estate loans for professional investors, including fix-and-flip, bridge, ground-up construction, and rental-hold financing. 85% of clients return for repeat business.
Core systems include Salesforce (CRM), Microsoft 365/Azure, AWS, and an internal loan origination platform. Security and compliance tools include Palo Alto Networks, Netskope, and Qualys.
Other companies in the same industry, closest in size