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Genesis Capital LLC Tech Stack

Residential real estate lending platform for fix-and-flip and construction projects

Financial Services Sherman Oaks, California 51–200 employees Privately Held

Genesis Capital originates residential real estate loans (fix-and-flip, bridge, new construction, rental hold) for professional investors and developers. The tech stack is heavily weighted toward Salesforce and internal loan origination systems, with security infrastructure (Palo Alto Networks, Netskope, Qualys) reflecting the compliance demands of lending. Active hiring is concentrated in finance and sales roles, and the project list reveals ongoing work to integrate and optimize loan origination workflows, suggesting the platform is moving from manual processes toward faster, more automated underwriting and closing cycles.

Tech Stack 11 technologies

Core StackSalesforce AWS Palo Alto Networks Microsoft Office Articulate Storyline Adobe Captivate Camtasia Microsoft 365 Azure Netskope Qualys

What Genesis Capital LLC Is Building

Challenges

  • High-volume loan pipeline
  • Expanding borrower base
  • Meeting loan production goals
  • Compliance with lending regulations
  • Balancing speed accuracy risk mitigation
  • Vendor performance monitoring
  • Loan pipeline management
  • Optimizing loan origination processes
  • Timely loan closing
  • Third-party vendor delays

Active Projects

  • Customer relationship analytics
  • Loan origination platform integration
  • Uat planning and defect triage
  • Process documentation for crm and loan origination systems
  • Digital filing system maintenance
  • Internal loan processing system update
  • Broker onboarding for fix & flip, bridge, and ground-up construction loans
  • Deal evaluation and structuring
  • Process refinement for wholesale channel
  • Lead generation and data integrity improvement

Hiring Activity

Steady20 roles · 7 in 30d

Department

Finance
9
Sales
6
Construction
1
HR
1
Ops
1
Product
1
Security
1

Seniority

Mid
10
Senior
7
VP
3

Notable leadership hires: Information Security Lead

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About Genesis Capital LLC

Genesis Capital provides short-term and construction financing to residential real estate investors and developers. The product line spans fix-and-flip, bridge, ground-up construction, and rental-hold loans, each tailored to different phases of a project lifecycle. The company operates on a repeat-customer model (85% of clients return) and emphasizes speed and innovation in loan structuring relative to traditional lenders. Based in Sherman Oaks, California, Genesis serves professional investors across residential development—from single-family new construction to multifamily projects—and operates a wholesale broker channel alongside direct originations.

HeadquartersSherman Oaks, California
Company Size51–200 employees
Hiring MarketsUnited States, Peru

Frequently Asked Questions

What does Genesis Capital specialize in?

Genesis Capital originates residential real estate loans for professional investors, including fix-and-flip, bridge, ground-up construction, and rental-hold financing. 85% of clients return for repeat business.

What tech stack does Genesis Capital use?

Core systems include Salesforce (CRM), Microsoft 365/Azure, AWS, and an internal loan origination platform. Security and compliance tools include Palo Alto Networks, Netskope, and Qualys.

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