gen-up - We are hiring! Tech Stack

Social-media marketing agency for Gen Z and social-native audiences

Advertising Services Frankfurt, Hessen 11–50 employees Founded 2021 Public Company

gen-up is a 30-person marketing agency in Frankfurt built around reaching audiences who avoid traditional media and live primarily on social platforms. The hiring mix is heavily marketing-focused with early-career staff, and their project load centers on creative development and campaign optimization across TikTok, Instagram, and Meta—reflecting a service delivery model scaled through junior talent rather than platform tooling.

Tech Stack 11 technologies

Core StackSlack Meta Ads Manager TikTok Ads Manager PowerPoint Excel Meta TikTok Instagram YouTube Google Workspace Microsoft Office

What gen-up - We are hiring! Is Building

◆Challenges

Improving client campaign performance
Campaign performance improvement
Managing office operations during rapid growth

▲Active Projects

Creative projects for kleinanzeigen
Creative projects for deichmann
Creative projects for vodafone
Data-driven campaigns for kleinanzeigen
Campaign optimization for deichmann
Campaign optimization for vodafone

Hiring Activity

Decelerating8 roles · 2 in 30d

Department

Marketing

Ops

Seniority

Intern

Junior

Mid

Senior

Company intelligence

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About gen-up - We are hiring!

gen-up helps mid-market brands build presence and relevance among social-native audiences, particularly Gen Z and younger demographics who prioritize platforms like TikTok and Instagram over traditional channels. The agency operates three service lines: market research and audience insights (Insights-Up), strategy development and brand positioning (Strategy-Up), and creative production and community management (Creation-Up). Clients include Henkel, DEICHMANN, WarnerBros, and Kleinanzeigen. The team works across campaign development, content production, influencer partnerships, and always-on community management.

HeadquartersFrankfurt, Hessen

Company Size11–50 employees

Founded2021

Hiring MarketsGermany

Frequently Asked Questions

What is gen-up's core service offering?

gen-up provides three interconnected services: quantitative market research and trend analysis targeting social-media audiences; strategy workshops and brand positioning; and creative production, content campaigns, influencer marketing, and community management across TikTok, Instagram, and Meta.

What platforms does gen-up specialize in?

gen-up specializes in TikTok, Instagram, and Meta platforms, with a focus on vertical video and community-driven content strategies. The agency uses native ad managers (TikTok Ads Manager and Meta Ads Manager) and Google Workspace for production workflows.