Front Row Tech Stack

Amazon-first connected commerce agency with proprietary intelligence platform

Marketing Services New York, NY 501–1,000 employees Privately Held

Front Row operates an Amazon-centric commerce consultancy combining strategy, creative production, and performance marketing. The tech stack reveals a full-funnel, multi-platform approach—Facebook, TikTok, Google, and Amazon's own DSP and Advertising Console sit alongside analytics (GA4, Adobe, Matomo) and emerging customer-data tools (Mailchimp, Klaviyo, Braze). The shift toward email/SMS platforms (Mailchimp, Klaviyo, Braze adoption) while scaling a proprietary intelligence layer suggests a move from pure marketplace optimization toward owned-channel retention and cohort-level personalization.

Tech Stack 49 technologies

Core StackLinkedIn Ads Google Ads AWS HubSpot Google Analytics Asana Facebook Ads Manager Outbrain Quora Ads PowerPoint Amazon Advertising eBay Criteo DSP Excel Amazon DSP TikTok Shop Instacart Amazon Advertising Console Amazon Marketing Cloud Amazon Seller Central Google Analytics 4 Google Tag Manager Matomo Adobe Analytics Google Slides Google Sheets Helium 10 Word SQL+15 more

AdoptingMailchimp Klaviyo Braze Brevo

What Front Row Is Building

◆Challenges

Optimizing conversion on all major platforms
Optimizing affiliate performance
Expanding business and geographic scope
Discoverability, conversion, revenue growth
Pipeline accuracy
Bridging gap between business processes and business intelligence
Grow affiliate revenue
Long sales cycles
Complex customer journeys
Scaling saas reporting solution

▲Active Projects

M&a strategy development
Dsp and amg campaigns
Amazon pdps and a+ content strategy
360 campaign strategy
Amazon vendor optimization
Seo and product data optimization
Marketing and paid media campaigns
Brand store and bundle creative strategy
Amazon sponsored ads campaigns
Commercial and social media content for beauty, food, and lifestyle clients

Hiring Activity

Decelerating60 roles · 9 in 30d

Department

Marketing

Sales

Data

Ops

Design

Creative

Engineering

Executive

Seniority

Senior

Director

Mid

Intern

Manager

Lead

Junior

Notable leadership hires: Account Director, CRM Team Lead

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About Front Row

Front Row is a commerce agency built around Amazon as the primary conversion engine, serving mid-market and enterprise DTC brands. The company operates two main service lines: Brand Equity & Demand Generation (strategy, creative, and paid media across platforms) and Conversion & Scale on Amazon (1P/3P management and marketplace optimization). Core proprietary asset is Catapult, an intelligence platform that aggregates marketplace performance, demand signals, consumer cohorts, and competitive data to inform real-time strategy execution. The organization spans 501–1,000 employees across US and European hubs, with depth in marketing operations, data analytics, and creative production.

HeadquartersNew York, NY

Company Size501–1,000 employees

Hiring MarketsSlovakia, Germany, United States, Austria, Peru

Frequently Asked Questions

What tech stack does Front Row use?

Amazon Advertising Console, Amazon DSP, GA4, Adobe Analytics, Asana, HubSpot, Google Ads, Facebook Ads Manager, plus emerging adoption of Klaviyo, Braze, and Mailchimp for customer data and email.

What is Catapult, Front Row's platform?

Proprietary intelligence layer that integrates marketplace data, demand signals, consumer cohorts, and competitive activity to surface insights and trigger real-time strategy execution across the commerce ecosystem.