Fresh refrigerated pet food manufacturer scaling production and DTC channels
Freshpet manufactures fresh refrigerated dog and cat food across U.S. and international facilities, serving over 12 million pet households through retail and direct-to-consumer channels. The hiring mix is heavily manufacturing-focused (22 roles) alongside marketing (18) and operations (15), reflecting active capacity expansion—Artemis pilot plant trials and commissioning of new production lines are underway. Stack is anchored in ERP (SAP, Dynamics 365) and supply-chain tools (Syndigo, Salsify), with marketing automation via Klaviyo and retail intelligence via Bazaarvoice, signaling a company managing both production complexity and omnichannel retail presence.
Notable leadership hires: Enterprise Systems Director
Freshpet is a public pet food manufacturer founded in 2006, headquartered in Bedminster, NJ, with production facilities in Bethlehem, PA and Ennis, TX. The company produces fresh, refrigerated meals and treats for dogs and cats made with whole ingredients and preserved through low-temperature cooking. Distribution spans mass grocers, pet specialty retailers, club stores, and direct-to-consumer channels including Petco partnerships and proprietary e-commerce. Current operations touch the U.S., Canada, Europe, and Brazil. Core challenge areas include production capacity scaling, employee retention, and digital shelf optimization across fragmented retail touchpoints.
ERP: SAP and Dynamics 365 Finance & Operations. Marketing: Klaviyo, Segment, Meta, Google Ads, TikTok. Retail intelligence: Syndigo, Salsify, Bazaarvoice. Analytics: Power BI, Tableau, SQL. Manufacturing tools: CAD, MIG welding, CMMS, PLC systems.
Primary facility in Bethlehem, PA; newer kitchen in Ennis, TX. The company is currently commissioning new production lines and running Artemis pilot plant trials for capacity expansion.
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