Global motocross and mountain bike gear brand with competitive athlete focus
Fox Racing designs and manufactures performance apparel and protective gear for motocross, mountain biking, BMX, surf, and wakeboard disciplines. The tech stack is purely creative and office software (Adobe suite, Figma, Office, SAP) with no engineering or data infrastructure, typical for a vertically integrated hardware-focused brand. Active hiring in finance, design, and marketing across the US and Spain signals expansion in seasonal product cycles and go-to-market operations, while pain points around design deadlines and process automation suggest the company is scaling manual workflows into more structured operations.
Notable leadership hires: Art Director
Fox Racing is a privately held apparel and protective gear manufacturer headquartered in Irvine, California, with 201–500 employees. The company serves competitive and recreational athletes across five primary disciplines: motocross, mountain biking, BMX, surfing, and wakeboarding. Products range from suspension components and protective gear to seasonal apparel and outerwear, all designed around athlete feedback and performance requirements. Operations include garment assembly, seasonal product launches, brand activations at endemic events, and partnerships with European bike parks and racing series (MXGP). The company maintains direct relationships with championship-winning athletes for product validation.
Fox Racing is headquartered in Irvine, California. The company is privately held with 201–500 employees.
Fox Racing designs and manufactures motocross, mountain biking, BMX, surf, and wakeboard apparel, protective gear, and performance components. Products are developed with input from competitive athletes.
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