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First Impression audiovisual Tech Stack

Audiovisual experience design and deployment for retail, events, and hospitality

Technology, Information and Media Tilburg, Noord-Brabant 201–500 employees Founded 1997 Privately Held

First Impression designs and deploys immersive audiovisual installations for major retail and hospitality brands—combining CAD, Django, AWS, and Docker with hands-on creative production. The tech stack shows a hybrid operation: strong backend infrastructure (Python, Node.js, PostgreSQL) supporting design workflows (AutoCAD, Revit, Figma, Midjourney), but AI integration remains a stated gap. Active hiring leans engineering-heavy (10 roles) with mid-level technical depth, while pain-point tracking reveals active work on backend performance, digital signage stability, and systematic AI adoption across teams—suggesting a maturing org moving from project-driven delivery toward platform-based service delivery.

Tech Stack 28 technologies

Core StackAutoCAD Revit Python Django MySQL GitHub AWS Jira Grafana InfluxDB Node.js Adobe Illustrator Figma PHP FastAPI Express Laravel PostgreSQL Docker Visio REST API SQL Photoshop InDesign Midjourney Runway Nest Symfony

What First Impression audiovisual Is Building

Challenges

  • Complex project environments
  • Lack of ai integration across teams
  • Improving efficiency and quality with ai
  • Future-proofing organization
  • Expanding events department
  • Complexe storingen ter plaatse
  • Stability of digital signage solutions
  • Security of av content
  • Process bottlenecks
  • Expanding into new markets

Active Projects

  • Retail rollouts
  • Experience projects
  • Experience spaces
  • Ai integration into core services
  • Ai adoption plan
  • Dv led projects
  • International expansion
  • Network implementation and design
  • Core backend performance optimization
  • Api integration with vendor platforms

Hiring Activity

Steady30 roles · 8 in 30d

Department

Engineering
10
Ops
6
Sales
5
Support
4
Design
1
Operations
1
Product
1

Seniority

Mid
16
Senior
8
Lead
4

Notable leadership hires: Head of Project Management

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About First Impression audiovisual

First Impression is a 201–500 person Dutch firm founded in 1997 that designs immersive brand experiences through audiovisual technology, content creation, and strategic installation. The company operates two main lines of business: retail and experience center rollouts (multi-sensory storytelling, digital signage, narrowcasting) and a dedicated Events unit providing stand design, audiovisual support, and in-house livestream production from their Tilburg studio. They work with A-brands in retail (Rituals, Basic-Fit), automotive (Volvo, Siemens), fitness (Les Mills), and marine (Feadship), managing both flagship installations and global store network deployments. The team blends technicians and engineers with creative strategists to handle full-journey customer experience planning.

HeadquartersTilburg, Noord-Brabant
Company Size201–500 employees
Founded1997
Hiring MarketsNetherlands

Frequently Asked Questions

What tech stack does First Impression use?

Primary languages: Python, Django, PHP, Node.js, FastAPI. Databases: MySQL, PostgreSQL. Infrastructure: AWS, Docker. Design tools: AutoCAD, Revit, Figma. Monitoring: Grafana, InfluxDB. Deployment: Jira, GitHub.

What is First Impression working on?

Active projects include retail rollouts, immersive experience spaces, backend performance optimization, API integrations with vendor platforms, network design implementation, and a formal AI adoption plan to address stated gaps in AI integration across teams.

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