Premium home coffee equipment with connected hardware and specialty beans
Fellow designs and manufactures consumer coffee hardware—kettles, grinders, French presses—paired with a cloud-connected platform and curated specialty coffee. The tech stack (embedded C/C++, FreeRTOS, STM32, AWS, Figma) reflects a hardware-first company managing firmware, IoT connectivity, and design workflows simultaneously. Active hiring leans senior and principal, clustering in engineering and product roles, suggesting they're scaling both device complexity and platform infrastructure rather than selling existing SKUs.
Fellow manufactures premium home-brewing equipment launched in 2013 from San Francisco. The product line spans kettles, grinders, French presses, and mugs, alongside a rotating selection of specialty coffee sourced from roasters. The company operates a hardware + software hybrid: connected devices talk to cloud backends, and the embedded engineering stack (STM32 microcontrollers, FreeRTOS real-time OS, AWS infrastructure) supports both current appliances and a brewing platform roadmap. Manufacturing and supply-chain challenges appear active (factory quality, build flow optimization, cost-feature-timeline tradeoffs), common to hardware-focused consumer companies at this scale.
Embedded: C/C++, FreeRTOS, STM32 microcontrollers. Design: Figma, SolidWorks, Onshape, Adobe Creative Cloud. Backend/infrastructure: AWS, GitHub. Also LVGL for UI on IoT devices.
San Francisco, California. Founded 2013. Hiring also active in Lithuania and China.
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