Brazilian fashion brand scaling globally with tropical prints and lifestyle positioning
FARM Rio is a Rio de Janeiro–founded fashion brand (est. 1997) expanding internationally after entering the U.S. market in 2019. The hiring velocity is accelerating across sales (32 open roles) and design (10), with a junior-heavy mix and a concentration of openings in Brazil, U.S., France, and U.K. — reflecting simultaneous scaling of both retail footprint and design capacity. Inventory management surfaces repeatedly in their pain-point list (discrepancies, tracking, cross-channel optimization), and multiple active projects (inventory strategy, demand forecasting, production supervision) suggest they're building operational infrastructure to support multi-region growth.
FARM Rio designs and retails tropical-print apparel and lifestyle goods, originating in Rio de Janeiro and now operating across Brazil (100+ stores), the United States (NYC, Miami, Los Angeles), and Europe (pop-ups in Paris, London, Milan). The brand is owned by founders Kátia Barros and Marcello Bastos and is part of AZZAS 2154, Brazil's largest fashion retail group. The company sits in the 1,001–5,000 employee range and has partnered with global brands including Adidas, Starbucks, Levi's, Havaianas, and Smiley. Beyond apparel sales, the company has planted one million trees across Brazilian biomes as part of its reforestation commitment.
FARM Rio operates in Brazil (100+ stores), the United States (stores in NYC, Miami, Los Angeles), France, Canada, Portugal, and the United Kingdom. The brand also distributes through top retailers and has partnerships with major global brands.
FARM Rio uses design tools (Adobe Illustrator, Photoshop, InDesign, Procreate), Microsoft Office and Teams, Google Workspace, Power BI for analytics, SQL, and Miro for collaboration. Meta and Google platforms are also in their stack.
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