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FairPlay Sports Media Tech Stack

Sports betting and media network serving 100M+ monthly users across five brands

Technology, Information and Internet London, London 201–500 employees Privately Held

FairPlay Sports Media operates a portfolio of betting and sports media properties (oddschecker, WhoScored, vime, Confido Network, CasinoSmash) processing 100M data updates weekly. The hiring mix is heavily weighted toward marketing (8 roles) and finance (4 roles) relative to engineering (2 roles), indicating a commercial and operational scaling phase rather than product-infrastructure expansion. Active projects span affiliate and partner integrations, real-time odds systems, and community monetization—aligned with their stated focus on partner value creation and bettor engagement.

Tech Stack 10 technologies

Core StackLooker Power BI Python Google Analytics PowerPoint Excel SQL Microsoft Office Google Search Console

What FairPlay Sports Media Is Building

◆Challenges

Optimizing accounting processes
Heavily regulated industry
Scaling affiliate partnerships
Optimizing affiliate performance
Transforming data into actionable insights
High-throughput product execution
High-frequency updates
Systemic blockers
Increasing bet-tech engagement
Growing off-site communities

▲Active Projects

Content & site optimization
Last-minute offers
Tech integrations onto media partners
Programmatic campaigns
Pulse team advertising and partnerships products
Real-time odds/pricing
Partner integrations
Shared platform capabilities
Commercial sponsorship & inventory sales support
Community growth & monetisation

Hiring Activity

Accelerating15 roles · 10 in 30d

Department

Marketing

8

Finance

4

Engineering

2

Sales

2

Data

1

Seniority

Mid

10

Senior

4

Manager

2

Director

1

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About FairPlay Sports Media

FairPlay Sports Media is a UK-based sports betting and media network that owns and operates five branded properties serving over 100M unique monthly users globally. The group works with over 100 partners worldwide across betting, advertising, and media channels. The company processes large-scale data (100M updates weekly) to power real-time odds, performance analysis, and betting content. Founded as oddschecker in 1999, the group rebranded under the FairPlay Sports Media holding in 2024. The operating footprint spans the UK, US, Canada, Italy, and Lithuania, with active hiring concentrated in marketing, finance, and commercial roles.

HeadquartersLondon, London

Company Size201–500 employees

Hiring MarketsItaly, United Kingdom, Lithuania, United States, Canada

Frequently Asked Questions

What is FairPlay Sports Media's tech stack?

Core tools include SQL, Python, Power BI, and Looker for data and analytics. Operational systems span PowerPoint, Excel, Microsoft Office, Google Analytics, and Google Search Console. No recent major tech adoptions or migrations are flagged.

What is FairPlay Sports Media working on?

Priority projects include real-time odds and pricing systems, partner and tech integrations, content optimization, affiliate partnership scaling, and community monetization. Secondary focus areas include programmatic advertising campaigns and commercial sponsorship support.

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