EXOGROUP Tech Stack

Ad tech holding company monetizing digital media through programmatic platforms

Technology, Information and Internet Barcelona, Cataluña 201–500 employees Founded 2006 Privately Held

EXOGROUP operates a portfolio of seven interconnected ad-tech and digital-monetization companies built around proprietary platforms. The stack is lean—Google Analytics, Meta Ads, Firebase, Python/SQL—and hiring activity is minimal (9 open roles, none posted in 30 days), suggesting mature, stable operations rather than rapid scaling. Active projects cluster around campaign optimization (A/B testing, media buying, ASO) and payment risk management, while pain points reveal internal friction: delayed delivery, cross-team misalignment, and fraud detection challenges that span traffic monitoring and card payment compliance.

Tech Stack 20 technologies

Core StackGoogle Ads JavaScript Jira AppsFlyer Amplitude Firebase Looker Python Meta Ads Google Analytics 4 Google Tag Manager Looker Studio Excel Google Sheets HTML SQL Git Apple Search Ads RevenueCat

What EXOGROUP Is Building

◆Challenges

Delayed project delivery
Lack of alignment across teams
Card payment fraud risk
Monitoring fraudulent traffic sources
Compliance with invalid traffic sources
Improving internal processes
Increasing client revenue
Technical issue resolution

▲Active Projects

Marketing campaigns for subscription products
Media buying on google ads
A/b testing of campaigns
App squad product delivery and strategy
A/b testing strategy for user flow and push notifications
Competitor benchmarking and monetization strategy
Risk management framework for card payments
Launch new paid marketing channels
Own aso roadmap and strategy
Design and scale meta campaigns

Hiring Activity

Minimal9 roles · 0 in 30d

Department

Marketing

Sales

Data

Payments

Product

Support

Seniority

Mid

Senior

Manager

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About EXOGROUP

EXOGROUP is a Barcelona-based holding company founded in 2006 that builds and invests in digital-monetization platforms. The portfolio spans seven operating entities: ExoClick (programmatic ad network and exchange serving 20+ billion daily impressions), EXADS (SaaS ad-tech platform powering networks and publishers), AdSecure (ad verification and malware detection), adxnow (DSP launched in 2023), adnovation (in-house content and product development), AgeGO (age verification), and Fluid Player (video player). Revenue comes from serving advertisers, publishers, and ad networks globally. The company operates primarily from Spain with a distributed team across marketing, sales, data, product, and payments functions.

HeadquartersBarcelona, Cataluña

Company Size201–500 employees

Founded2006

Hiring MarketsSpain

Frequently Asked Questions

What is EXOGROUP's core business?

EXOGROUP operates a portfolio of seven ad-tech and digital-monetization companies, including ExoClick (ad network serving 20+ billion impressions daily), EXADS (SaaS platform for networks), AdSecure (ad verification), and adxnow (DSP). Revenue comes from advertisers, publishers, and networks.

What tech stack does EXOGROUP use?

Primary stack includes Google Analytics 4, Meta Ads, Firebase, Python, SQL, Jira, and Looker for analytics. Additional tools: AppsFlyer, Amplitude, RevenueCat, and Google Ads for campaign management and attribution.