Bike and e-bike leasing platform with 5,000+ dealer network in Germany
eurorad operates a service leasing model for bicycles and e-bikes across Germany, reaching customers through over 5,000 partner dealers. The tech stack reveals a finance-heavy operation: DATEV, Salesforce, Power BI, and SQL form the core, now supplemented by Azure Synapse Analytics and Databricks. Active hiring skews toward sales (7 roles) with emerging data and analytics capacity, while projects cluster around campaign optimization, process digitization, and building a transparent controlling system—indicating internal push to mature financial reporting and data infrastructure alongside customer acquisition.
Notable leadership hires: Team Lead Vertrieb
eurorad Deutschland GmbH offers service leasing for bikes and e-bikes, primarily through a B2B2C channel of authorized dealers across Germany. Founded in 2012, the company positions itself as a mobility enabler, targeting employer and consumer demand for sustainable transportation alternatives. Operations are concentrated in Cologne with a mid-sized team of 11–50 employees. Revenue streams center on lease agreements and service retention, supported by Salesforce CRM and DATEV financial management. Current strategic focus includes digitizing internal workflows, improving conversion through digital marketing, and establishing a data lake (Azure Synapse/Databricks) to drive cash flow visibility and upsell identification.
Core systems: Google Workspace, Meta, Salesforce, DATEV, Power BI, Freshdesk, SQL. Adopting: Azure Synapse Analytics and Databricks for data infrastructure.
Cologne (Köln), North Rhine-Westphalia, Germany. Address: Clever Str. 38, 50668 Köln.
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