Multibrand e-commerce furniture retailer across four regional markets
ennovationHUB is a London-based furniture e-commerce operator with offices in Belgrade and Manila, selling across North America, UK, Europe, and Asia-Pacific. The tech stack is marketing-first: heavy reliance on Google Ads, Meta, TikTok, and Pinterest for customer acquisition, paired with design tools (Blender, 3ds Max) for 3D product imagery and WordPress for storefronts. The hiring mix—nine designers, nine marketers, three logistics staff—reflects a growth-stage operator balancing creative output and paid performance against operational complexity. Active projects center on PPC optimization, budget management, and cross-market standardization, with notable pain around scaling ad spend and attribution modeling across regions.
Notable leadership hires: Head of Performance Marketing
ennovationHUB operates a multibrand e-commerce furniture business targeting four regional markets from distributed hubs in London, Belgrade, and Manila. Founded in 2017, the company has grown from a small online store to a 60+ person team building custom in-house solutions across design, marketing, logistics, and supply chain. The business model is direct-to-consumer, with revenue driven primarily through paid social and search channels. Operationally, the company manages high-volume Google Ads portfolios, international hiring pipelines, and website localization across geographies—while wrestling with cost control, on-time fulfillment, and conversion rate optimization at scale.
ennovationHUB uses Google Ads, Meta Ads, TikTok, and Pinterest for paid acquisition; Google Analytics 4 and Meta Pixel for attribution; WordPress for e-commerce; Blender and 3ds Max for 3D product design; and ClickUp for project and recruitment management.
Headquarters in London, England, with additional offices in Belgrade, Serbia and Manila, Philippines. Hiring footprint spans Spain, Serbia, Philippines, and Germany.
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