Online distributor of electrical distribution equipment and components
Elektramat operates an e-commerce wholesale platform for electrical installation materials, primarily distribution cabinets (groepenkasten) and related components, serving contractors and installers across the Netherlands. The company is actively modernizing its platform—projects span e-commerce redevelopment, data infrastructure on Google Cloud, and AI integrations—while addressing operational friction points around search, inventory reliability, and fulfillment speed. The hiring mix (engineering and marketing-heavy, with steady logistics and ops roles) reflects a dual push to improve digital experience and reduce operational bottlenecks.
Notable leadership hires: Tech Lead
Elektramat is a Dutch electrical wholesale distributor founded in 2006, based in Enschede with 201–500 employees. The core business centers on online sales of distribution cabinets, electrical components, and installation materials, with same-day fulfillment and direct-to-contractor delivery. The company also offers design consultation, custom quotation services, and in-house certified installation labor. Revenue is driven through a B2B e-commerce channel supported by content and SEO (active users of Google Analytics, Semrush, Ahrefs, Search Console). Current operational challenges include long lead times, inventory accuracy, and checkout/navigation friction—pain points driving both platform redevelopment and internal process-automation work.
Magento e-commerce platform, Google Cloud Platform (BigQuery, Looker) for analytics, React and Vue for frontend, and recently ChatGPT for internal assistants. Development stack includes JavaScript, TypeScript, HTML, CSS, and SQL.
Major initiatives include e-commerce platform modernization, scalable data infrastructure on Google Cloud, AI model development and ChatGPT integrations, process automation, search functionality enhancement, and charging station assembly expansion.
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