Creator-founded media brands backed by production and distribution infrastructure
Electrify Video Partners invests in and operates creator-founded media channels across YouTube, TikTok, and other platforms. The hiring mix—heavy in design (5), research (5), and marketing (13) roles alongside video and content production—reflects a company scaling editorial output and multiplatform publishing rather than pure creator representation. Active projects span long-form YouTube production, short-form video, and launches in business/economics/geopolitics, suggesting they're expanding beyond single-channel models into portfolio plays.
Notable leadership hires: YouTube Writer/Director, Writer/Director, Head of Mentour, Writer Director
Electrify Video Partners is a London-based media company founded in 2021 that invests in and scales creator-founded brands across video platforms. The company operates a portfolio of channels focused on informative and inspirational content, with active production pipelines for long-form YouTube, short-form TikTok, and multiplatform publishing. Core operations include video production, motion graphics, thumbnail optimization, and editorial strategy. The team spans 51–200 employees and is actively hiring across design, research, marketing, and content roles.
Core platforms: YouTube, TikTok, Instagram, Patreon. Workflow: Notion, Monday.com, Slack, Google Workspace. Creative: Adobe Premiere Pro, After Effects, Photoshop, Illustrator. Also using LinkedIn for distribution.
Active projects include Astrum Earth long-form channel, new economics/business/geopolitics/finance channel, short-form video production, and multiple new channel launches. Also exploring board games and subscription services.
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