E

Ehrenkind GmbH Tech Stack

Sustainable children's furniture and baby products sold via direct-to-consumer e-commerce

Manufacturing Grünwald, Bavaria 51–200 employees Founded 2018 Public Company

Ehrenkind manufactures and sells premium, sustainable children's and baby products direct to consumers through Shopify, with a tech stack centered on Google Analytics, Shopify, and performance advertising (Google Ads, Meta, Pinterest). Active projects around Shopify optimization, Amazon FBA inventory, and CRO initiatives, combined with pain points in tracking accuracy and multi-channel profitability, reveal a company scaling beyond single-channel growth—testing new distribution while struggling to maintain visibility across campaigns and supply chain.

Tech Stack 14 technologies

Core StackAdobe Creative Cloud Google Ads Meta Ads Shopify AWS Photoshop Pinterest Ads Google Search Console Google Analytics 4 Excel Meta Google Pinterest TikTok

What Ehrenkind GmbH Is Building

◆Challenges

Tracking accuracy
Budget management
Campaign optimization
Optimizing procurement processes
Accurate invoicing and payments
Optimizing pricing strategy
Managing multi-channel profitability
Data-driven reporting

▲Active Projects

Ai-workflow quality gate
Post-production-workflow improvement
Amazon fba inventory management
Supplier coordination and visit scheduling
Shopify optimization project
Cro initiatives
Paid channel strategy

Hiring Activity

Accelerating5 roles · 2 in 30d

Department

Marketing

3

Design

1

Ops

1

Seniority

Mid

2

Junior

1

Lead

1

Manager

1

Company intelligence

Find more companies like Ehrenkind GmbH by tech stack, pain points and active projects

Get started free

About Ehrenkind GmbH

Ehrenkind designs, manufactures, and sells high-quality, sustainable children's and baby furniture and home products. Founded in 2018 and headquartered in Grünwald, Bavaria, the company operates a direct-to-consumer model through Shopify and is expanding into third-party marketplaces (Amazon FBA). The team is 51–200 employees across product development, supply chain, marketing, sales, customer care, and design functions, with a stated growth target of 100+ employees over 2–3 years. Operations are distributed between a registered HQ in Grünwald and a co-working hub in Schwäbisch Hall, Baden-Württemberg.

HeadquartersGrünwald, Bavaria

Company Size51–200 employees

Founded2018

Hiring MarketsGermany

Frequently Asked Questions

What e-commerce platform does Ehrenkind use?

Shopify. The company is actively running optimization projects on the platform and uses Google Analytics 4 and Google Search Console for tracking and analytics.

What channels does Ehrenkind use to acquire customers?

Google Ads, Meta Ads, and Pinterest Ads are in active use. The company is developing a paid channel strategy and running CRO initiatives to improve conversion across these channels.