Global sports-nutrition brand scaling supply chain and athlete marketing with automation.
EHPlabs operates a direct-to-consumer supplement business with a logistics-heavy operational footprint—NetSuite, AWS, Shopify, and a suite of integration tools (Celigo, Boomi, MuleSoft, EDI, TMS) handle order-to-cash and supply-chain workflows across 2,000+ retail partners and online channels. Active projects signal a shift toward AI-driven automation and data intelligence to reduce manual touchpoints, paired with a logistics transformation roadmap aimed at margin improvement. Hiring is spread across engineering, logistics, marketing, and operations, indicating simultaneous investment in tech modernization and supply-chain scaling.
EHPlabs is a Sydney-based sports-nutrition company selling thermogenic fat burners and fitness supplements globally through direct-to-consumer e-commerce and an established retail partner network. Founded in 2012, the company manufactures products in a GMP-certified facility in the United States and operates its own in-house testing and formulation lab. Revenue flows through Shopify storefronts and retail distribution, supported by NetSuite for financial and operational planning. The company serves fitness enthusiasts and athletes across multiple geographies, with active hiring and expansion initiatives in Australia, Singapore, and the UK.
EHPlabs uses NetSuite (financials and planning), Shopify (e-commerce), AWS (infrastructure), Gorgias (support), and integration platforms including Celigo, Boomi, and MuleSoft to connect supply-chain, logistics, and order-management systems.
EHPlabs is headquartered in Sydney, Australia. The company manufactures in the United States and hires across Australia, Singapore, and the United Kingdom.
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