Ecom Brands GmbH Tech Stack

Multi-brand fashion retailer operating five lifestyle backpack and bag labels

Consumer Goods Hamburg 11–50 employees Founded 2013 Privately Held

Ecom Brands operates five independent fashion brands in the backpack and bag space, distributing through marketplaces, owned e-commerce, and brick-and-mortar retail. The tech stack is heavily weighted toward commerce infrastructure (Shopify, Odoo) and performance marketing (Klaviyo, Meta, Google Ads), with design and creative production handled in-house via Adobe suite. Current hiring across marketing, design, and sales—all mid-level roles—suggests execution-focused scaling rather than foundational infrastructure build.

Tech Stack 12 technologies

Core StackShopify Klaviyo Google Ads AWS Adobe Photoshop Adobe Premiere Pro Adobe Creative Cloud Odoo Meta Excel Adobe Lightroom Microsoft Office

What Ecom Brands GmbH Is Building

◆Challenges

Scaling growth

▲Active Projects

Online shop performance roadmap
Cross-channel marketing campaign execution
Performance channel analysis and budget prioritization
Amazon ppc campaign optimization
Keyword research and strategy refinement
Co-branding of products

Hiring Activity

Accelerating5 roles · 4 in 30d

Department

Marketing

Design

Sales

Seniority

Mid

Lead

Notable leadership hires: Art Director

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About Ecom Brands GmbH

Ecom Brands is a Hamburg-based fashion brand operator founded in 2013, currently running five lifestyle brands focused on backpacks and bags. The company designs, manufactures, and distributes products across international online marketplaces, proprietary e-commerce platforms, and traditional retail channels. All product development and marketing operations are managed internally from Hamburg. The organization employs 11–50 people and is structured around in-house design, brand development, and omnichannel fulfillment. Notable B2B offerings include corporate gift packages.

HeadquartersHamburg

Company Size11–50 employees

Founded2013

Hiring MarketsGermany

Frequently Asked Questions

What tech stack does Ecom Brands use?

Shopify for storefronts, Odoo for operations, Klaviyo for email/SMS, Meta and Google Ads for paid acquisition, AWS for infrastructure, and Adobe Creative Cloud (Photoshop, Lightroom, Premiere) for design production.

What is Ecom Brands working on?

Online shop performance optimization, cross-channel marketing execution, Amazon PPC campaigns, keyword strategy refinement, and co-branding product initiatives. Core challenge is scaling growth across existing brand portfolio.