Web design, digital marketing, and mobile app development for mid-market clients
Eclick Softwares operates a services-oriented business spanning web design, digital marketing, and mobile app development, primarily targeting mid-market clients. The tech stack reflects a freelance-first operating model—heavy reliance on Upwork and Fiverr for project sourcing—combined with marketing analytics tools (Ahrefs, SEMrush, Google Analytics) and design software (Figma, Photoshop). The hiring velocity and pain-point concentration around lead generation and bid conversion signal scaling pressure in the sales funnel; current roles favor mid-level sales talent (3 open positions) over engineering, indicating a sales-execution bottleneck rather than technical constraint.
Notable leadership hires: Lead Generation Executive
Eclick Softwares and Solutions is a web and digital marketing services firm based in Kolkata, India, founded in 2013. The company delivers custom web design, e-commerce platforms, digital marketing services (SEO, PPC, SMO, ASO, ORM), mobile app development for iOS and Android, and branding solutions. Operating at 51–200 employees with a mid-tier workforce, Eclick sources project work primarily through freelance platforms and manages client delivery across web, mobile, and marketing verticals. The business model centers on project-based services with multi-disciplinary teams handling design, development, and marketing execution.
Eclick uses HTML5, CSS, JavaScript, Bootstrap, Tailwind CSS, WordPress, and Figma for web design. For digital marketing analytics, they rely on Google Analytics, Ahrefs, SEMrush, and Screaming Frog.
Eclick Softwares is headquartered in Kolkata, West Bengal, India. The company was founded in 2013 and currently operates with 51–200 employees.
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