Earthful.me Tech Stack

Plant-based nutrition brand scaling direct-to-consumer and e-commerce

Manufacturing Hyderabad 11–50 employees Privately Held

Earthful manufactures and sells natural supplements through direct-to-consumer and e-commerce channels. The tech stack reveals a bootstrap-to-scale playbook: Shopify + Razorpay for commerce, Zoho Books for financials, Amazon Seller Central for marketplace distribution, and AWS for infrastructure. Hiring velocity is accelerating with 5 roles posted in the last 30 days—heavily weighted toward marketing (4 posts) and creative roles—indicating a growth phase focused on brand and customer acquisition rather than product development.

Tech Stack 22 technologies

Core StackShopify SAP Oracle Google Ads Canva Adobe Creative Cloud AWS Zoho Books Amazon Seller Central Razorpay Excel Google Sheets Zoho LinkedIn Behance Microsoft Office Google Workspace Meta CapCut Instagram YouTube Dribbble

What Earthful.me Is Building

◆Challenges

Startup scaling
Ensuring compliance with gst and tds
Managing cash flow forecasting
Analyzing costs for operational efficiency
Ensuring product quality compliance
Managing supplier quality audits
Implementing corrective actions
Inefficient recruitment funnel
Ad spend roi
Stock-outs

▲Active Projects

Quality control protocols and sops across manufacturing, warehousing, and packaging
Root cause analysis and capa implementation
Content for marketing & branding initiatives
Content creation across social media, blogs, ads, emailers, press releases, whatsapp marketing, website
End-to-end execution of marketing campaigns across digital and offline channels
Community management for menopause internship program
Performance-driven advertising strategy
Category-level dashboards
Advertising calendar alignment
End-to-end hiring across creative, growth, brand & startup roles

Hiring Activity

Accelerating9 roles · 5 in 30d

Department

Marketing

Finance

Manufacturing

Sales

Seniority

Mid

Director

Intern

Junior

Senior

Notable leadership hires: Creative Director

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About Earthful.me

Earthful manufactures plant-based nutritional supplements for Indian consumers across all age groups. Founded in 2020, the company operates as a direct-to-consumer brand via its website and reaches customers through e-commerce platforms including Amazon. The product line includes formulations for general health, pediatric nutrition, and menopausal health. The business operates from Hyderabad with an 11–50 person team. Current operational focus spans manufacturing quality control, supply chain compliance (GST, TDS), inventory management, and performance marketing across digital and offline channels.

HeadquartersHyderabad

Company Size11–50 employees

Hiring MarketsIndia

Frequently Asked Questions

What is Earthful's tech stack?

Earthful uses Shopify for e-commerce, Razorpay for payments, Amazon Seller Central for marketplace sales, Zoho Books for accounting, SAP and Oracle for enterprise systems, AWS for hosting, and Google Workspace + Meta/Google Ads for marketing operations.

What is Earthful working on?

Earthful is focused on manufacturing quality compliance and SOPs, scaling marketing campaigns (digital and offline), social media and content creation, supplier quality audits, and optimizing ad spend ROI across performance-driven advertising channels.