Global juvenile products manufacturer scaling supply chain and CRM systems
Dorel Juvenile manufactures and distributes infant and child products across multiple regional brands. The company is actively modernizing its operational backbone—adopting EDI and transportation management systems while implementing ERP upgrades and WMS overhauls—a pattern typical of manufacturing firms moving toward real-time supply-chain visibility. Sales and marketing dominate the hiring mix, reflecting a push to expand market reach alongside product launches.
Dorel Juvenile designs, manufactures, and sells juvenile products under global and regional brands including Maxi-Cosi, Tiny Love, Safety 1st, Cosco, and others. The company operates across multiple geographies with approximately 2,700 employees worldwide and is headquartered in Westmount, Quebec. Current operational focus spans product lifecycle management, new product launches for the baby care portfolio, ERP and CRM system upgrades, and warehouse management optimization. The company uses Salesforce for CRM, Power BI for analytics, and AWS for infrastructure.
Dorel Juvenile uses Salesforce for CRM, Power BI and Google Analytics for reporting, AWS for cloud infrastructure, Adobe Creative Cloud for design, and Google's marketing suite (Google Ads, Tag Manager, Merchant Center) for digital campaigns.
Current projects include ERP implementation and upgrade, CRM platform optimization, warehouse management system upgrades, supply chain modernization via EDI and transportation management systems, and new product launches and introductions for the baby care portfolio.
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