Sales productivity consulting and training for Brazilian enterprises
DNA de Vendas is a sales consulting firm founded in 2007 that specializes in training and process optimization for mid-market companies in Brazil. The tech stack is heavily skewed toward Google Workspace and ad platforms (Google Ads, Meta, LinkedIn), with RD Station for marketing automation—a typical profile for a services-delivery and lead-generation business. Active projects in inbound strategy, email automation, and analytics suggest they're building internal ops and marketing engine to scale, while pain points around lead qualification and B2B complexity indicate they're working to improve their own sales funnel efficiency.
DNA de Vendas operates as a sales training and consulting firm based in São Paulo, serving Brazilian enterprises with custom sales methodology implementation and team coaching. The firm employs 51–200 people across sales, marketing, finance, and HR functions. Their service offerings center on sales leadership coaching, process consulting, and productivity training. Current internal projects focus on inbound marketing, email automation flows, and reporting infrastructure—areas they're actively investing in to strengthen their own go-to-market engine.
Primarily Google Workspace (Docs, Sheets, Slides, Drive, Gmail, Calendar), Google Ads, Meta Ads, LinkedIn Ads, and RD Station for marketing automation. They also track performance via Google Analytics 4 and use social media platforms (Instagram, LinkedIn, TikTok, YouTube) for content and outreach.
Current projects include inbound marketing strategy, email automation flows, reporting and analytics infrastructure, and a media project. These efforts focus on improving their internal lead generation and operational efficiency.
Other companies in the same industry, closest in size