Healthcare supply chain and operations platform for senior living providers
Direct Supply operates a supply chain and operations platform serving senior living facilities. The tech stack spans procurement (Salesforce, ServiceNow), analytics (Power BI, Tableau), and development (React, Node.js, Python, AWS), with active investment in AI engineering strategy and AI-enhanced system architecture. Current pain points—low platform adoption, supplier data integration, disconnected workflows, and scaling AI systems—align with hiring momentum in engineering and product, indicating a shift toward automation and system consolidation to address operational friction.
Notable leadership hires: Creative Director, Marketing Director, Product Development Director
Direct Supply is a healthcare supply chain and technology company serving senior living operators across the United States. Founded in 1985, the company provides procurement tools, supply chain management, and operations software designed to improve efficiency and care outcomes for nursing homes, assisted living facilities, and other senior care providers. The platform combines intelligent supply chain management with business intelligence and workflow automation. The organization maintains a balanced engineering and operations footprint, with active development across creative services, product, and go-to-market execution.
Core stack includes Salesforce Service Cloud and ServiceNow for operations, React and Node.js for frontend/backend, Python for scripting, AWS for cloud infrastructure, Power BI and Tableau for analytics, and SQL/SQL Server for databases. Also uses Jira, Confluence, Zendesk, and RingCentral.
Active projects include AI engineering strategy, AI-enhanced system architecture, AI-powered developer tools, automation frameworks, end-to-end creative and marketing campaign strategy, image-based tools, and customer engagement and go-to-market initiatives.
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