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DailyObjects Tech Stack

Design-first lifestyle brand scaling ecommerce and physical retail across India

Retail Gurgaon, Haryana 201–500 employees Founded 2012 Privately Held

DailyObjects is a design-led lifestyle retailer built on a Node.js + MongoDB + Express stack, now focused on operational and technical scaling. Pain points reveal the core tension: backend performance and system complexity are limiting order volume capacity, while warehouse and ecommerce platforms need parallel optimization. The hiring mix (balanced across design, engineering, marketing, sales) and active projects (platform systems, warehouse layout, lean processes) show a business shifting from product-market fit to unit economics—both through physical logistics and digital performance.

Tech Stack 24 technologies

Core StackGoogle Ads Google Analytics Angular TypeScript Node.js Shopify AWS MongoDB Express Redis Figma Adobe Illustrator After Effects Adobe Creative Cloud Meta Facebook Business Manager HTML CSS Git Angular Universal HTML5 Photoshop Lottie Gemini

What DailyObjects Is Building

Challenges

  • Scaling operations to high order volumes
  • Reducing cost per order
  • Improving delivery speed
  • Backend response times
  • Page performance
  • System complexity
  • Scaling digital presence
  • Improving backend reliability
  • Reducing unnecessary complexity
  • Optimizing conversion funnels

Active Projects

  • Long-term operations strategy
  • Warehouse layout optimization
  • Lean process implementation
  • Core ecommerce platform systems
  • New feature development across mean stack
  • Fast-turnaround marketing changes
  • Visuals and campaigns across digital & offline channels

Hiring Activity

Decelerating15 roles · 2 in 30d

Department

Design
3
Engineering
3
Marketing
3
Sales
3
Logistics
1

Seniority

Junior
7
Mid
2
Senior
2
Director
1
Lead
1
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About DailyObjects

DailyObjects designs and sells lifestyle essentials—bags, phone cases, charging solutions, everyday carry—manufactured in India and shipped globally. The company operates a direct-to-consumer model through ecommerce (Shopify-hosted) and is expanding into owned retail locations across India. With 200+ employees and 2M+ customers globally, the business serves a design-conscious audience seeking alternatives to mass-market accessories. Operations span product design, in-house manufacturing partnerships with 1000+ craftspeople, fulfillment, and multichannel marketing via Google Ads and Meta.

HeadquartersGurgaon, Haryana
Company Size201–500 employees
Founded2012
Hiring MarketsIndia

Frequently Asked Questions

What is DailyObjects' tech stack?

Node.js, MongoDB, Express (MEAN), Angular/TypeScript frontend, Shopify (ecommerce platform), AWS (hosting), Redis (caching), Figma (design), and Google Analytics + Meta for marketing attribution.

What is DailyObjects currently building?

Core ecommerce platform systems, warehouse layout optimization, lean process implementation, faster backend response times, and expanded digital + offline marketing campaigns to improve conversion and order volume.

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