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Compare My Move Tech Stack

B2B lead-generation platform for UK property services

Advertising Services Cardiff 11–50 employees Founded 2012 Partnership

Compare My Move operates a lead-aggregation business connecting UK home movers with conveyancers, surveyors, removals firms, and house clearance providers. The tech stack is almost entirely marketing and analytics infrastructure—Meta, TikTok, Google Ads, GA4, Looker Studio—with design tools (Figma, Canva, Adobe) supporting campaign creative. Active projects center on paid-search optimization and partner-network expansion, while pain points cluster around managing large ad budgets, diagnosing auction pressure, and scaling the B2B sales team, suggesting the business is at an inflection point where demand generation now outpaces sales capacity.

Tech Stack 12 technologies

Core StackCanva Figma Google Ads Meta TikTok Adobe Microsoft Advertising Google Analytics 4 Looker Studio Unbounce Google Ads Editor Excel

What Compare My Move Is Building

Challenges

  • Improving digital experience usability
  • Balancing user needs with commercial reality
  • Managing significant paid search budgets
  • Optimizing complex paid search campaigns
  • Diagnosing intent drift and auction pressure
  • Expanding b2b telesales team

Active Projects

  • Design user journeys across websites and digital products
  • High-value paid search activity
  • Structured testing strategy for paid search
  • Performance analysis with ga4 and looker studio
  • Grow partner network
  • Build sales pipeline

Hiring Activity

Steady8 roles · 3 in 30d

Department

Marketing
3
Design
2
Sales
2
Operations
1

Seniority

Mid
5
Senior
2
Junior
1
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About Compare My Move

Compare My Move is a lead-generation and comparison platform for the UK residential property market. The company attracts over 175,000 movers monthly to its site and distributes conveyancing, surveying, storage, removal, and house clearance leads to a vetted network of licensed service providers. Revenue comes from leads sold to these partners, not commission. The platform reaches over 4.5 million home movers annually through paid advertising and manages dedicated account relationships with larger partners. Based in Cardiff with 11–50 employees, the company was founded in 2012 as a partnership.

HeadquartersCardiff
Company Size11–50 employees
Founded2012
Hiring MarketsUnited Kingdom

Frequently Asked Questions

What tech stack does Compare My Move use?

Meta, TikTok, Google Ads, Microsoft Advertising, Google Analytics 4, Looker Studio, Unbounce, Figma, Canva, and Adobe. Stack emphasizes paid-media management and performance analytics.

Is Compare My Move hiring?

Yes. 8 active roles across marketing (3), design (2), sales (2), and operations (1). Mostly mid-level and senior positions. All hiring in the United Kingdom.

How many movers visit Compare My Move monthly?

Over 175,000 movers visit the platform each month. The site reaches an estimated 4.5 million home movers annually via paid advertising.

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