John Deere dealer network in Mato Grosso do Sul with precision agriculture services
Ciarama Máquinas is a nine-location John Deere franchise across Mato Grosso do Sul, Brazil, serving agricultural producers with equipment sales and precision farming services. The tech stack—TOTVS Protheus ERP, Microsoft Dynamics 365, Power Platform tools (Power Automate, Power Apps)—reflects a franchise operation in the middle of a digital transition, moving from legacy ERP toward modern cloud workflow automation. Active hiring skews sales-and-operations-heavy (23 of 39 roles), matching their focus on customer service efficiency and post-sale experience, though the pain-point list suggests margins are still challenged by cost optimization and compliance overhead.
Ciarama Máquinas operates as a John Deere dealership across nine municipalities in Mato Grosso do Sul, Brazil, since 2001. They sell and service tractors, harvesters, planters, sprayers, and agricultural implements, alongside original parts and precision-agriculture technical services. The operation spans over 500 direct employees and targets rural producers across the region. Revenue drivers include equipment sales, service contracts, parts distribution, and professional training programs. The company is actively scaling their customer-service center and backend processes through ERP and workflow automation projects.
TOTVS Protheus (ERP core), Microsoft Dynamics 365, SQL Server, Power Platform suite (Power Automate, Power Apps, Dataverse), REST APIs, and standard Office tools. They are currently customizing Dynamics 365 and building Power Automate workflows.
Ponta Porã, Mato Grosso do Sul, Brazil. They operate nine locations across the state: Ponta Porã, Amambai, Bela Vista, Dourados, Eldorado, Naviraí, Nova Andradina, Laguna Carapã, and Rio Brilhante.
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