Certinia Tech Stack

Professional Services Automation platform built on Salesforce for services organizations

Software Development Austin, Texas 1,001–5,000 employees Founded 2009 Privately Held

Certinia is a PSA platform native to Salesforce covering the full services lifecycle—from opportunity management through renewal. The stack reveals a sales-first organization: 19 open sales roles across 38 total positions, with senior hiring accelerating. Internal pain points (bookings growth, pipeline generation, complex sales cycles) and projects (ABX motion, global growth strategy, partner ecosystem) indicate an aggressive go-to-market expansion phase targeting mid-market services and technology organizations.

Tech Stack 28 technologies

Core StackSalesforce Adobe Premiere Pro Workday NetSuite QuickBooks Gainsight Pardot Confluence Slack Jira FinancialForce Final Cut Pro Articulate 360 Camtasia HTML Oracle PeopleSoft Oracle Fusion SAP ERP SAP Business ByDesign LinkedIn Sales Navigator Outreach Xactly Excel UKG Salesforce Marketing Cloud Google Workspace Microsoft Office

What Certinia Is Building

◆Challenges

Bookings growth
Customer success
Improving integrations between marketing tools
Improving customer database health
Pipeline generation
Complex sales cycles
Modernizing cs technology stack
At risk accounts
Product gaps and customer escalations
Revenue target attainment

▲Active Projects

Global integrated campaigns
International abx & field marketing strategy
Ai-driven agentic workflows
Integration improvement for campaign tracking
Partner ecosystem expansion
Marketplace presence development
Global growth strategy
Cross-product solutions marketing
Key capabilities within the certinia platform building at scale
Bottom of funnel abx motion

Hiring Activity

Accelerating40 roles · 20 in 30d

Department

Sales

Marketing

Support

Finance

Product

Design

Seniority

Senior

Mid

Manager

Lead

Director

Principal

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About Certinia

Certinia provides Professional Services Automation software for technology and services organizations. The platform connects opportunity management, delivery, project accounting, and customer success on a Salesforce-native foundation, with AI capabilities layered across workflow automation and resource planning. The company operates in 1,001–5,000 employee range and is based in Austin, Texas. Certinia is privately held and backed by multiple institutional investors including Salesforce Ventures, TA Associates, and General Atlantic.

HeadquartersAustin, Texas

Company Size1,001–5,000 employees

Founded2009

Hiring MarketsUnited States, United Kingdom, Spain

Frequently Asked Questions

What is Certinia's tech stack?

Certinia runs on Salesforce core, with FinancialForce for project accounting, Gainsight for customer success, Outreach and Salesforce Marketing Cloud for sales execution, and standard dev/collaboration tools (Jira, Confluence, Slack, Google Workspace).

Where is Certinia headquartered?

Austin, Texas. The company was founded in 2009 and is privately held, with backing from Salesforce Ventures, TA Associates, and General Atlantic.