Cellfy Tech Stack

Brazilian gaming and electronics e-commerce scaling across marketplaces

Retail Sao Paulo 11–50 employees Founded 2020 Privately Held

Cellfy moves 60,000+ orders monthly across Brazil's top marketplaces, operating as both direct retailer and distributor for gaming peripherals, consumer electronics, and accessories. The tech stack is lean and sales-focused—Shopee, Pipedrive, HubSpot, and ad platforms (Google, Meta, TikTok)—suggesting a performance-marketing-driven operation. Active hiring spans logistics, marketing, and support roles, with projects centered on CRM optimization, inventory management, and container forecasting, indicating pressure to scale fulfillment and reduce reverse-logistics friction.

Tech Stack 15 technologies

Core StackAWS Power BI Google Ads Meta Ads LinkedIn Ads HubSpot Excel Google Sheets Shopee Looker Studio TikTok Ads Google Analytics 4 Google Tag Manager Pipedrive RD Station

What Cellfy Is Building

◆Challenges

Reducing rework
Logistics reverse flow inefficiencies
Inventory management
Reducing costs
Reducing churn
Optimizing marketing roi
Cost competitiveness
Supplier integration
Optimizing logistics processes
Gap in product categories

▲Active Projects

Crm strategy development
Customer journey optimization
Multichannel campaign management
Process improvement and system integration
Future purchase planning
Container arrival forecasting
Portfolio roadmap development
Inventory replenishment planning
Product launch alignment

Hiring Activity

Steady8 roles · 3 in 30d

Department

Logistics

Marketing

Support

Product

Sales

Seniority

Senior

Junior

Intern

Manager

Mid

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About Cellfy

Cellfy is a Brazilian e-commerce and distribution business founded in 2020, specializing in gaming peripherals, consumer electronics, and accessories sold through major domestic marketplaces and its own direct site. The company operates as official reseller for PXN gaming products in Brazil and owns Kozz, an in-house brand focused on design and functionality. With 11–50 employees based in São Paulo, Cellfy handles order volume at scale while maintaining curatorial control over product quality and delivery speed. Revenue generation flows through marketplace channels and first-party digital channels, with emphasis on fast fulfillment and customer experience differentiation.

HeadquartersSao Paulo

Company Size11–50 employees

Founded2020

Frequently Asked Questions

What is Cellfy's monthly order volume?

Cellfy processes over 60,000 orders per month across its e-commerce and distribution operations in Brazil.

What tech stack does Cellfy use for sales and marketing?

Cellfy uses Shopee, Google Ads, Meta Ads, TikTok Ads, Pipedrive, HubSpot, RD Station, Google Analytics 4, and Looker Studio for sales, marketing, and performance tracking.