M&A marketplace and capital structuring platform for Brazilian SMEs
BuyCo operates a technology-enabled M&A and debt-capital platform focused on Brazilian mid-market companies. The tech stack—HubSpot, Pipedrive, RD Station for sales/marketing automation, plus Adobe and CapCut for content—signals a sales-led, CRM-heavy operation rather than a developer-centric build. Finance department dominance (11 of 21 active hires) combined with active work on financial modeling, investor prospecting, and deal structuring suggests they are scaling validation and execution capacity to move more transactions through their pipeline.
BuyCo is a Brazilian M&A technology company founded in 2019 and headquartered in Belo Horizonte. The platform helps small and mid-sized enterprises (SMEs) evaluate their own value, buy or sell other companies, and structure debt financing—three services typically bundled by traditional investment banks but now delivered through a tech-enabled platform. The company targets founders and business owners seeking faster, more accessible access to M&A advisory and capital solutions. With 51–200 employees and active projects spanning portfolio management, investor prospecting, financial modeling, and CRM pipeline work, BuyCo operates as a full-stack advisor, blending technology automation with hands-on deal execution. Hiring velocity is decelerating.
HubSpot, Pipedrive, and RD Station for sales/CRM pipeline; Adobe (Photoshop, InDesign, Premiere Pro) and CapCut for content creation; Canva, Instagram, YouTube, LinkedIn for marketing. Finance and deal work rely on Excel and PowerPoint.
Belo Horizonte, Minas Gerais, Brazil. Founded in 2019, the company is privately held with 51–200 employees.
M&A portfolio management, deal execution, financial modeling and valuations, investor prospecting, and CRM pipeline optimization. Active pain points include team strengthening in M&A, sales process improvement, and building investor pipelines.
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