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BIUD Tech Stack

AI-powered marketing intelligence platform for retail and e-commerce

IT System Custom Software Development Brasília, Distrito Federal 11–50 employees Founded 2018 Privately Held

BIUD builds marketing intelligence software for small and mid-market retail chains and e-commerce operators in Brazil. The tech stack reveals a data-first architecture: PostgreSQL + MongoDB for storage, Python + R + scikit-learn for analytics, and Power BI + Tableau + Looker Studio for visualization—complemented by newer generative AI tools (CrewAI, Langchain, Google Generative AI) woven into a Node.js/NestJS backend. Active projects around conversational chat automation and observability suggest the team is scaling from early-stage product (MVP evolution) toward distributed systems, while pain points centered on data quality and national-scale reliability indicate infrastructure strain typical of high-growth fintech/analytics startups.

Tech Stack 37 technologies

Core StackJira ClickUp Miro PostgreSQL MongoDB Power BI Tableau Python Pandas NumPy scikit-learn Azure DevOps Docker NestJS Node.js TypeScript Express FastAPI Langchain React Vite Notion Looker Studio R Git Docker Compose TypeORM CrewAI Google Generative AI Sentence Transformers+7 more

What BIUD Is Building

◆Challenges

Quality and reliability of esg platform
Migrating manual messaging to automated chat
Scaling mvp to national platform
Data quality and consistency
Database performance optimization
Actionable insights generation
Scaling architecture for national growth
Performance reliability maintainability
Maintaining high availability

▲Active Projects

Evolution of genchat from mvp to scalable platform
Implementing automated conversational experience
Plataforma biud esg
Microservices architecture evolution
Observability strategy implementation
Poc creation for performance validation

Hiring Activity

Minimal5 roles · 0 in 30d

Department

Engineering

2

Data

1

Product

1

Seniority

Senior

2

Lead

1

Mid

1

Notable leadership hires: Tech Lead

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About BIUD

BIUD operates a data and marketing intelligence platform tailored to small businesses, retail networks, and franchises in Brazil. The company positions itself as a precision-marketing solution, helping retailers grow through data-driven targeting and localized insights. Founded in 2018 and based in Brasília, BIUD employs 11–50 people with an engineering and data-focused structure. Current project work spans platform scaling (moving MVP to national deployment), automated messaging workflows, and ESG-related analytics—reflecting both product maturation and expanding customer use cases. The organization is headquartered in Brazil and recruits locally.

HeadquartersBrasília, Distrito Federal

Company Size11–50 employees

Founded2018

Hiring MarketsBrazil

Frequently Asked Questions

What tech stack does BIUD use?

PostgreSQL, MongoDB, Python, R, scikit-learn, Power BI, Tableau, Looker Studio for core analytics; NestJS, Node.js, TypeScript, FastAPI for backend; CrewAI, Langchain, Google Generative AI for newer AI features; Docker, Azure DevOps, Git for infrastructure.

Is BIUD hiring engineers?

BIUD has 5 active roles with minimal recent posting velocity. Departments include engineering (2), data (1), and product (1), with a seniority mix of senior, lead, and mid-level positions. All hiring is based in Brazil.

What is BIUD working on?

Active projects include scaling GenChat from MVP to production, implementing automated conversational experiences, launching an ESG platform, evolving microservices architecture, and building observability—focused on national-scale retail and e-commerce deployments.