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Bergfreunde Tech Stack

European outdoor e-commerce platform with 12 country shops and warehouse automation

Retail Kirchentellinsfurt, Baden-Wuerttemberg 501–1,000 employees Founded 2006 Privately Held

Bergfreunde operates a multi-country outdoor retail business across Europe with 650+ employees, centered on climbing, hiking, and outdoor sports. The tech stack reveals a mid-market e-commerce maturity: SAP S/4HANA for enterprise operations, Contentful for headless content management, React/Next.js/Vue for frontend delivery, and Kafka/RabbitMQ for event-driven architecture. Hiring is concentrated in logistics (10 open roles) and finance (6), with acceleration across departments — signaling supply-chain and financial-process scaling rather than engineering-first growth. Active projects around automated warehouse systems, tax compliance, and conversion-rate optimization reflect operational efficiency as the primary focus.

Tech Stack 28 technologies

AdoptingSAP S/4HANA

What Bergfreunde Is Building

Challenges

  • Automating declaration reporting processes
  • Ensuring supplier delivery quality
  • Ensuring continuous operation of automated warehouse
  • Improving webshop performance
  • Optimizing conversion rate
  • Process inefficiencies in customer service
  • Optimizing advertising costs
  • Expanding customer file
  • Improving attribution accuracy
  • Inventory discrepancy resolution

Active Projects

  • Translate product texts to italian
  • Building and evolving tax cms
  • Automated autostore warehouse system maintenance
  • Content-management system with contentful and oxid
  • Multi-channel marketing campaigns
  • New cooperation forms
  • Cro strategy based on optimizely a/b tests
  • Process redesign for tax regulation changes
  • Account management
  • Identity management

Hiring Activity

Accelerating45 roles · 20 in 30d

Department

Logistics
10
Finance
6
Marketing
6
Support
6
Product
5
Engineering
4
Ops
2
Data
1

Seniority

Mid
14
Junior
12
Intern
5
Senior
5
Manager
3
Lead
2
VP
1

Notable leadership hires: Service Desk Team Lead

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About Bergfreunde

Bergfreunde is a premium outdoor e-commerce retailer founded in 2006, selling climbing, hiking, and outdoor sports equipment across 12 European country-specific shops. Based in Kirchentellinsfurt and Ergenzingen, Germany, the company serves customers across Europe with a curated selection of top outdoor brands. The operation runs warehouse automation systems, multi-channel marketing campaigns, and a content-rich webshop powered by Contentful and legacy OXID e-commerce architecture. Current priorities include improving webshop performance, optimizing conversion rates, automating tax and regulatory reporting, and ensuring reliability of the automated warehouse systems.

HeadquartersKirchentellinsfurt, Baden-Wuerttemberg
Company Size501–1,000 employees
Founded2006
Hiring MarketsGermany

Frequently Asked Questions

What e-commerce platform does Bergfreunde use?

Bergfreunde uses Contentful for content management and OXID e-commerce platform, integrated with SAP S/4HANA for enterprise resource planning. Frontend is built with React, Next.js, and Vue.

What countries does Bergfreunde operate in?

Bergfreunde operates 12 country-specific shops across Europe and is headquartered in Germany. Current hiring is restricted to Germany.

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