Batteries Plus Tech Stack

Multi-channel retailer of batteries, lighting, and device repair across 700+ franchise locations

Retail Hartland, WI 1,001–5,000 employees Founded 1988 Privately Held

Batteries Plus operates a nationwide retail network focused on batteries, lighting, and in-store device repair services. The hiring velocity is accelerating with 46 roles posted in the last 30 days—predominantly junior sales positions (71 open across the org)—suggesting aggressive store expansion or workforce turnover management. Tech stack is Microsoft-centric (.NET, Azure DevOps, SharePoint, BizTalk) paired with marketing automation (Salesforce Marketing Cloud, Adobe Creative Suite), but no recent adopts or migrations signal a stable, maintenance-heavy operational posture rather than digital transformation.

Tech Stack 50 technologies

Core StackGoogle Ads Adobe Creative Cloud Adobe Illustrator JavaScript ASP.NET C# Visual Studio Azure DevOps jQuery Microsoft Advertising Meta Ads Manager YouTube Photoshop InDesign HTML CSS VB.NET ADO.NET ASP.NET MVC XML AJAX SharePoint BizTalk Server LINQ Entity Framework Azure DevOps Server XSLT Windows Communication Foundation Excel Google Workspace+18 more

What Batteries Plus Is Building

◆Challenges

Order process inefficiencies
Control costs
Platform resiliency
Improving targeting accuracy
Maintaining clean customer data
Ensuring data privacy compliance
Invoice payment issues
Weak sales capabilities
Out-of-stock review
Lack of visibility into sales performance

▲Active Projects

B2b marketing campaigns in salesforce marketing cloud
Develop and implement store business plan
Outreach calls and discovery day coordination
Landing pages and web components for ecommerce
Automated customer journeys
Dynamic audience segmentation
Volume pricing initiatives
Bid submissions
Implement operational cost control activities
Device repair programs

Hiring Activity

Accelerating95 roles · 45 in 30d

Department

Sales

Ops

Finance

Marketing

Engineering

Logistics

Design

Seniority

Junior

Mid

Manager

Senior

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About Batteries Plus

Batteries Plus is a privately held retailer founded in 1988 and headquartered in Hartland, Wisconsin, operating 700+ franchise stores across the United States. The company sells batteries, bulbs, phone and tablet repair, vehicle key fobs, power stations, and bulk power solutions to consumers and businesses. Operations span in-store repair services, B2B bulk sourcing, and franchise support. Active projects include B2B marketing campaigns, ecommerce landing pages, customer journey automation, and store business planning. Current pain points center on order-processing friction, cost control, data quality, sales visibility, and inventory management.

HeadquartersHartland, WI

Company Size1,001–5,000 employees

Founded1988

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Batteries Plus use?

Microsoft-centric: ASP.NET, C#, VB.NET, Azure DevOps, SharePoint, BizTalk Server. Frontend: HTML, CSS, JavaScript, jQuery. Marketing: Salesforce Marketing Cloud, Adobe Creative Cloud, Google/Meta ads.

Where is Batteries Plus headquarters located?

Hartland, Wisconsin. The company operates 700+ franchised stores across the United States.