Global spirits producer with 200+ brands across 160 markets
Bacardi operates a complex global supply chain managing premium spirits across 160 markets through production facilities in 10 countries. The tech stack reflects a traditional enterprise operations shape: heavy SAP deployment (ECC, S/4HANA, FI/CO, Analytics Cloud) paired with Workday for HR and Shopify for direct-to-consumer channels. Active adoption of SAP S/4HANA and Analytics Cloud suggests a push toward real-time visibility across manufacturing and sales operations—a signal of modernizing legacy ERP infrastructure while contending with process fragmentation and compliance headwinds.
Notable leadership hires: Head of Field Sales, Supply Chain Director, Brand Director
Bacardi Limited is the world's largest privately held international spirits company, managing a portfolio of more than 200 brands including BACARDÍ rum, PATRÓN tequila, GREY GOOSE vodka, DEWAR'S whisky, and BOMBAY SAPPHIRE gin. Founded more than 162 years ago in Santiago de Cuba, the company currently employs more than 8,000 people and operates production facilities in 10 countries and territories, serving customers in more than 160 markets. The organization spans sales, marketing, operations, finance, supply chain, and manufacturing, with notable focus on process automation, regulatory compliance (FTZ regulations), and premium portfolio development. Hiring velocity is accelerating across multiple geographies including North America, Europe, Latin America, and Asia-Pacific.
Bacardi deploys SAP (ECC, S/4HANA, FI/CO, Analytics Cloud), Workday, Power BI, Anaplan, Shopify, SQL, Python, and Microsoft 365. Currently adopting SAP S/4HANA and SAP Analytics Cloud.
Bacardi operates production facilities in 10 countries and territories and sells its brands in more than 160 markets globally, with active hiring across 24+ countries including the US, UK, Spain, India, Mexico, Brazil, and Singapore.
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