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Autoflows Tech Stack

AI-powered aftersales platform for automotive dealers and OEMs

Information Technology & Services København K, Capital Region 51–200 employees Privately Held

Autoflows builds AI and predictive analytics services for automotive aftersales operations — helping dealers and OEMs automate service reminders, capture repair-to-sales handoffs, and measure customer experience. The tech stack (PostgreSQL, Apache Airflow, HubSpot) supports a data pipeline architecture; the company is now adopting Kubernetes and Kafka while hardening compliance posture (ISO 27001, SOC 2, NIS2). Hiring velocity has decelerated, but leadership roles (Chief Sales Officer) and a multi-country expansion footprint signal a shift toward sales-driven growth.

Tech Stack 15 technologies

Core StackApache Airflow PostgreSQL Prometheus Grafana Loki Linux Terraform Ansible HubSpot Hetzner Proxmox Keycloak Red Hat Enterprise Linux

AdoptingKubernetes Kafka

What Autoflows Is Building

◆Challenges

Automation reliability improvement
Iso27001/soc2 compliance readiness
Ensuring consistent high-quality conversations
Migrating manual configuration to iac
Professionalizing proxmox clusters
Compliance with nis2/soc2/iso
Scaling sales organization
Expanding into new markets
Maintaining rule of 40 performance

▲Active Projects

Iso27001/soc2 compliance journey
Kubernetes adoption
Data platform medallion architecture
Ai voice bot
Customer onboarding
New module training
Developer self-service platform
Segmented network architecture
Sanitized test environment
Build and scale sales organization

Hiring Activity

Decelerating5 roles · 1 in 30d

Department

Engineering

2

Product

1

Sales

1

Support

1

Seniority

Mid

2

C-Level

1

Lead

1

Senior

1

Notable leadership hires: Chief Sales Officer

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About Autoflows

Autoflows operates in the automotive digital transformation space, serving car dealers, importers, OEMs, and independent workshops across Europe. The platform automates key aftersales workflows — appointment reminders, service follow-ups, and lead conversion — via API integrations and text analytics on repair-order data. The company runs a customer data platform (HubSpot-anchored) backed by Apache Airflow orchestration and PostgreSQL storage, with observability via Prometheus, Grafana, and Loki. More than 500 automotive service points across Europe use the platform. The organization is 51–200 employees, based in Copenhagen, and operates with a lean structure across engineering, product, sales, and support.

HeadquartersKøbenhavn K, Capital Region

Company Size51–200 employees

Hiring MarketsDenmark, Cyprus

Frequently Asked Questions

What tech stack does Autoflows use?

PostgreSQL for storage, Apache Airflow for data orchestration, HubSpot for CRM and marketing automation, Prometheus/Grafana/Loki for observability, and Keycloak for identity management. Infrastructure runs on Hetzner and Proxmox, with Linux and Terraform for infrastructure-as-code.

What is Autoflows working on?

Core projects include Kubernetes adoption, a data platform with medallion architecture, ISO 27001/SOC 2 compliance, an AI voice bot, developer self-service tooling, and building out the sales organization for new market expansion.