echoloc

Apollo-Optik Tech Stack

German optical retail chain with 900+ stores and 5,000+ staff

Retail Schwabach, Bavaria 1,001–5,000 employees Founded 1972 Privately Held

Apollo-Optik operates Germany's largest optical retail footprint—900 branches staffed by over 5,000 employees—under the EssilorLuxottica umbrella. The hiring surge (840 roles in 30 days, 490 intern positions) is almost entirely sales-focused (778 of 842 roles), paired with active projects around trainee management and store process optimization. This suggests rapid scaling of front-line capacity and operational standardization, likely to address recorded pain points in sales velocity and CRM visibility.

Tech Stack 19 technologies

Core StackCanva Revit GitHub Copilot Microsoft Office Excel Word PowerPoint Instagram TikTok LinkedIn Meta Twitter Pinterest CapCut Meta Business Suite AutoCAD Architecture Microsoft 365 iPad

What Apollo-Optik Is Building

Challenges

  • Increasing revenue
  • Low customer utilization
  • Poor crm performance monitoring
  • Increasing sales
  • Improving team performance
  • Optimizing inventory
  • Ensuring consistent brand presentation
  • Developing strategic partnerships
  • Labor law compliance
  • Optimizing store processes

Active Projects

  • Sales and team performance improvement plan
  • Brand implementation
  • Action plans to increase sales and team performance
  • Trainee program to branch management
  • Service center development
  • Ausbildung zum handelsfachwirt
  • National roll-outs of marketing campaigns
  • Implement brand presence and continuous process improvement
  • New time model implementation
  • System optimization project

Hiring Activity

Accelerating850 roles · 850 in 30d

Department

Sales
778
Healthcare
21
Ops
12
Optics
7
Marketing
5
Support
3
Legal
2
Manufacturing
2

Seniority

Intern
490
Junior
128
Senior
105
Mid
63
Manager
52

Notable leadership hires: Head of Subscription Management

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About Apollo-Optik

Apollo-Optik is a leading optical retailer in Germany, operating approximately 900 branch locations across the country. The company sells eyeglasses, contact lenses, and hearing aids through a network of physical stores, positioning itself as a primary destination for vision and hearing care. Headquartered in Schwabach, Bavaria, Apollo-Optik is part of EssilorLuxottica and employs between 1,001 and 5,000 staff. The business model combines direct consumer retail with professional optical services delivered by trained staff at branch level.

HeadquartersSchwabach, Bavaria
Company Size1,001–5,000 employees
Founded1972
Hiring MarketsGermany

Frequently Asked Questions

How many Apollo-Optik stores are in Germany?

Approximately 900 Apollo branches across Germany, staffed by more than 5,000 employees.

What tech does Apollo-Optik use?

Core stack includes Microsoft Office suite (Excel, Word, PowerPoint), Microsoft 365, social platforms (Instagram, LinkedIn, Meta), and GitHub Copilot for development support.

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