Germany's largest private social funder, powered by lottery revenue
Aktion Mensch runs a social lottery that channels monthly revenue into grants for disability inclusion, youth, and social projects across Germany. The tech stack reveals an organization modernizing its data infrastructure—Azure, dbt, Power BI, and Fabric suggest a shift from legacy Oracle toward cloud analytics—while actively building AI-driven campaign personalization and integrating external vendor management. The hiring mix skews heavily toward marketing and early-career roles, aligned with their push to scale personalized cross-selling journeys and improve onboarding flows.
Notable leadership hires: CRM Personalization Lead, Analytics Lead
Aktion Mensch is a German nonprofit founded in 1964 that operates a social lottery to fund disability inclusion and youth programs. Revenue from the lottery supports approximately 1,000 social projects monthly, making it the largest private social funder in Germany's third sector. The organization operates across 201–500 staff, headquartered in Bonn, and runs campaigns and public awareness initiatives alongside grant-making operations. Current scaling efforts center on marketing infrastructure, digital customer journeys, and data platform modernization to support personalized engagement at lottery-participant scale.
Aktion Mensch uses Azure, Azure DevOps, Terraform, Ansible, SQL, Oracle, Oracle Cloud, Git, Figma, Microsoft Fabric, Holistics, dbt, Power BI, Tealium, Google Analytics, and LinkedIn. The organization is adopting Dapr for distributed application runtime.
Aktion Mensch is headquartered in Bonn, Germany. Founded in 1964, the organization operates across 201–500 employees and hires exclusively in Germany.
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