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MB Outdoor GmbH Tech Stack

Multi-brand garden furniture e-commerce with marketplace distribution

Technology, Information and Internet Xanten 51–200 employees Founded 2004 Privately Held

MB Outdoor GmbH operates three owned brands (Outflexx, Villana, Outtech) selling garden furniture and outdoor equipment across direct DTC channels and marketplaces including Amazon, Kaufland, Otto, and eBay. The tech stack reveals a Magento-first e-commerce operation supplemented by Odoo for backend processes, with Python and PHP supporting custom integrations. Recent hiring velocity clusters around support and marketing roles, while active projects span marketplace optimization, product data enrichment, and influencer collaboration — indicating growth pressure across customer acquisition and operational efficiency rather than platform rebuilding.

Tech Stack 19 technologies

Core StackMagento Python PHP Excel Microsoft Office Instagram TikTok Meta Pinterest YouTube Odoo

What MB Outdoor GmbH Is Building

◆Challenges

Online performance improvement
Scaling brand reach
Building creator network
Launching new collections
Optimizing procurement processes
E-commerce process integration challenges
Accounting process alignment
International expansion
Multi-store support
Multi-language support

▲Active Projects

Marketplace performance improvement
Product data enrichment
Process innovation
Shop maintenance and updates
Product page optimization
Marketing campaign execution
Creator network and influencer collaboration
Campaigns for new collections
Social media strategy development
Odoo implementation project

Hiring Activity

Accelerating9 roles · 6 in 30d

Department

Support

3

Marketing

2

Engineering

1

Logistics

1

Ops

1

Product

1

Seniority

Junior

3

Mid

3

Senior

2

Intern

1

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About MB Outdoor GmbH

MB Outdoor GmbH is a privately held German furniture and outdoor equipment seller founded in 2004. The company sells through owned DTC properties (gartenmoebel.de as primary domain) and distributed inventory across major EU marketplaces. Three house brands (Outflexx, Villana, Outtech) anchor the product offering. With 51–200 employees based in Xanten, the organization operates as a merchant-led e-commerce business managing product sourcing, logistics, and omnichannel distribution. Active pain points around e-commerce process integration, procurement optimization, and international expansion suggest the company is navigating the operational complexity of simultaneous channel management and geographic growth.

HeadquartersXanten

Company Size51–200 employees

Founded2004

Hiring MarketsGermany

Frequently Asked Questions

What e-commerce platform does MB Outdoor use?

Magento is the primary e-commerce platform, supplemented by Odoo for backend business processes (accounting, logistics, procurement). Python and PHP handle custom integrations across the stack.

What is MB Outdoor working on?

Current projects include marketplace performance improvement, product data enrichment, Odoo implementation, product page optimization, and influencer/creator network development to support new collection launches.

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