Brazil's oldest intercity bus operator, now modernizing marketing tech and operations data
Águia Branca operates Brazil's largest intercity bus network—300+ routes, 230k trips annually—but the hiring and project focus reveals a company in transition. Operations dominate the hiring mix (28 roles), yet the active projects center on marketing dashboards, martech stack evolution, and digital campaign optimization. Tech stack is traditional (SAP, SQL Server, Excel, Power BI) with no adopting/replacing signals, suggesting a legacy-first infrastructure being overlaid with modern analytics and marketing automation.
Águia Branca is a privately held transportation group founded in 1946, now operating across intercity buses, charter rentals (Squad), parcel delivery (Águia Branca Encomendas), discounted intercity routes (BusCo), and tourism (Agaxtur). The company operates over 300 regular routes and logs 70 million kilometers annually across Brazil. Core business challenges center on pricing competitiveness, fuel efficiency, maintenance scheduling, and revenue growth from digital channels. The company is headquartered in Cariacica, Espírito Santo, with 1,001–5,000 employees and active hiring across operations, sales, support, and marketing functions.
SAP, SQL Server, Power BI, BigQuery, Looker Studio, Google Analytics 4, Python, and R for analytics and reporting. Adobe Creative Suite (Photoshop, Premiere Pro, After Effects) for marketing content.
Marketing automation and data integration (martech stack evolution, 360-degree customer data views), performance dashboards for customer journeys, social media campaigns, and optimization of digital marketing ROI.
Other companies in the same industry, closest in size