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Águia Branca Tech Stack

Brazil's oldest intercity bus operator, now modernizing marketing tech and operations data

Travel Arrangements Cariacica, Espírito Santo 1,001–5,000 employees Founded 1946 Privately Held

Águia Branca operates Brazil's largest intercity bus network—300+ routes, 230k trips annually—but the hiring and project focus reveals a company in transition. Operations dominate the hiring mix (28 roles), yet the active projects center on marketing dashboards, martech stack evolution, and digital campaign optimization. Tech stack is traditional (SAP, SQL Server, Excel, Power BI) with no adopting/replacing signals, suggesting a legacy-first infrastructure being overlaid with modern analytics and marketing automation.

Tech Stack 19 technologies

Core StackPower BI BigQuery SAP Adobe Photoshop Adobe Illustrator Adobe Premiere Pro After Effects Python SQL Server SQL Excel Google Analytics 4 Looker Studio Google Tag Manager Final Cut Pro Microsoft Office CRM VBA R

What Águia Branca Is Building

Challenges

  • Capturing customers to increase revenue
  • Ensuring competitive pricing
  • Managing contract compliance
  • Aligning pricing strategy
  • Reducing diesel consumption
  • Maintenance scheduling optimization
  • Data integration and governance for marketing
  • Optimizing digital marketing campaigns
  • Maximizing profitability and sales volume
  • Regulatory information control improvement

Active Projects

  • Performance dashboards and automation reports
  • Evolving martech stack and evaluating new integrations
  • Social media campaigns
  • Performance dashboards for customer journeys
  • Martech stack evolution
  • 360 marketing data view

Hiring Activity

Accelerating65 roles · 35 in 30d

Department

Ops
28
Sales
12
Support
5
Marketing
4
Engineering
3
Finance
3
Logistics
3
Security
3

Seniority

Junior
34
Mid
20
Intern
9
Lead
1
Manager
1
Senior
1
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About Águia Branca

Águia Branca is a privately held transportation group founded in 1946, now operating across intercity buses, charter rentals (Squad), parcel delivery (Águia Branca Encomendas), discounted intercity routes (BusCo), and tourism (Agaxtur). The company operates over 300 regular routes and logs 70 million kilometers annually across Brazil. Core business challenges center on pricing competitiveness, fuel efficiency, maintenance scheduling, and revenue growth from digital channels. The company is headquartered in Cariacica, Espírito Santo, with 1,001–5,000 employees and active hiring across operations, sales, support, and marketing functions.

HeadquartersCariacica, Espírito Santo
Company Size1,001–5,000 employees
Founded1946
Hiring MarketsBrazil

Frequently Asked Questions

What tech stack does Águia Branca use?

SAP, SQL Server, Power BI, BigQuery, Looker Studio, Google Analytics 4, Python, and R for analytics and reporting. Adobe Creative Suite (Photoshop, Premiere Pro, After Effects) for marketing content.

What is Águia Branca working on?

Marketing automation and data integration (martech stack evolution, 360-degree customer data views), performance dashboards for customer journeys, social media campaigns, and optimization of digital marketing ROI.

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