Affle Tech Stack

AI-powered mobile advertising platform for programmatic campaign optimization

Software Development Singapore 501–1,000 employees Founded 2005 Public Company

Affle operates a DSP-anchored mobile advertising stack (DSP, Kafka, Spark, BigQuery, TensorFlow) serving brands across Asia-Pacific and beyond. The hiring mix is heavily sales and marketing-led (23 of 42 roles), with sparse engineering capacity (4 roles), suggesting a platform-as-a-service motion where distribution and account management drive growth rather than feature velocity. Active projects cluster around Apple Search Ads optimization, programmatic revenue scaling, and regional expansion into Japan, revealing a strategy of deepening monetization within existing integrations rather than building new product surfaces.

Tech Stack 94 technologies

Core StackPython TensorFlow PyTorch Apache Spark Hadoop BigQuery Power BI Tableau Java Kafka RabbitMQ Redis Elasticsearch HubSpot Trello AppsFlyer DSP Apple Search Ads Excel SQL Presto Hive Google Sheets MAAS Spring Boot Ehcache Git Subversion Branch Meta Ads Manager+64 more

What Affle Is Building

◆Challenges

Identifying new rtb opportunities
Optimizing programmatic revenue
Enhancing returns on marketing investment
Operational bottlenecks
Acquiring digital web supply
Reducing digital ad fraud
Scaling new business opportunities
Deepening platform adoption
Talent gaps and succession planning
Expanding into new markets

▲Active Projects

Mediasmart programmatic platform sales
Apple ads campaign optimization
Campaign performance optimization
Regional sales strategy
Platform & api integration
Mdmp proposition sales
Custom product pages
Apple ads campaigns
Newton platform modules adoption
Newton entry and expansion in japan

Hiring Activity

Steady40 roles · 15 in 30d

Department

Sales

Marketing

Engineering

Support

Product

Data

Finance

Seniority

Manager

Senior

Mid

Director

Notable leadership hires: Marketing Director

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About Affle

Affle is a public-listed technology company (NSE: AFFLE, BSE: 542752) providing a DSP and mobile advertising platform to brands seeking AI-led campaign optimization and audience targeting. The platform combines programmatic buying (RTB, DSP), Apple Search Ads integration, and proprietary consumer intelligence to help advertisers personalize engagement and measure ROI across mobile channels. With headquarters in Singapore and hiring across India, China, Japan, Saudi Arabia, Malaysia, Indonesia, and Canada, Affle operates a regionally distributed sales and support model. The company addresses advertiser pain points around reducing fraud, optimizing campaign performance, and expanding into new markets—areas where its data and machine-learning stack (BigQuery, TensorFlow, PyTorch, Spark) provide leverage.

HeadquartersSingapore

Company Size501–1,000 employees

Founded2005

Hiring MarketsIndia, China, Japan, Saudi Arabia, Malaysia, Indonesia, Canada

Frequently Asked Questions

What tech stack does Affle use?

Affle's stack spans DSP infrastructure (DSP, Kafka, RabbitMQ), data processing (Apache Spark, Hadoop, BigQuery, Presto, Hive), ML frameworks (TensorFlow, PyTorch), and analytics (Tableau, Power BI). Ad platform integrations include Apple Search Ads, Meta Ads Manager, AppsFlyer, and Branch.

What countries does Affle hire in?

Affle has active hiring across India, China, Japan, Saudi Arabia, Malaysia, Indonesia, and Canada, with particular expansion focus in Japan (per active projects).