AI-powered omnichannel marketing and workflow automation
AffinityX operates a services-and-software hybrid: white-label omnichannel marketing execution paired with custom AI workflow solutions. The stack is enterprise-grade (SAP, Oracle, NetSuite) layered with analytics tooling (Tableau, Looker Studio, Google Analytics), typical of a production services firm scaling operational efficiency. Hiring is concentrated in marketing (5 roles) with embedded data and finance functions, and active projects span social media production, email nurture, and landing-page optimization—reflecting a business wrestling with high-volume campaign delivery and lead-funnel quality rather than pure platform play.
AffinityX is a services and software company delivering white-label omnichannel marketing and custom AI workflow solutions. Founded in 1993 and headquartered in Elgin, IL, it operates across programmatic advertising, HTML5 creative, email, social media, video production, and pre-media services—serving mid-market and enterprise clients. The company manages end-to-end campaign production including analytics, content creation, and performance optimization. Active projects center on scaling digital lead funnels, automating internal workflows, and improving campaign quality across multiple channels. The organization employs 1,001–5,000 people and is actively hiring in the Philippines.
AffinityX uses SAP, Oracle, and NetSuite for operations; Tableau and Looker Studio for analytics; Google Ads, Meta Ads, and LinkedIn Ads for media buying; and Google Analytics with Google Tag Manager for measurement.
Current projects include personalized performance dashboards, social media production and campaign execution, multi-channel B2B lead funnels, email nurture campaigns, and process automation to improve workflow efficiency and campaign quality.
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