YETI Tech Stack

Premium outdoor coolers and drinkware manufacturer scaling global operations

Manufacturing Austin, TX 1,001–5,000 employees Founded 2006 Public Company

YETI is a public consumer goods manufacturer built around premium coolers and outdoor gear, operating across 10+ countries with 1,000–5,000 employees. The tech stack reveals a classic mid-market manufacturing playbook: SAP for core ERP, Salesforce for sales, MuleSoft/Boomi for data plumbing, and business intelligence via Power BI and Tableau. Heavy SAP S/4HANA adoption (plus Fiori and Intelligent Business Planning) signals a multi-year digital transformation, while inventory management and supplier performance appear in the pain-point list — typical friction points during system migration.

Tech Stack 55 technologies

Core StackSolidworks MuleSoft SAP Salesforce Kafka RabbitMQ NetSuite Workday ADP SAP S/4HANA Power BI Tableau Zendesk Jira Adobe Illustrator JavaScript Boomi Azure GCP Microsoft Office JDA WMS Excel Teams SharePoint Outlook Word SAP Master Data Management SAP SD HTML CSS+24 more

AdoptingSAP S/4HANA SAP Fiori SAP IBP

What YETI Is Building

◆Challenges

Increasing profitability
Inventory management
Managing supplier performance
Team engagement increase
New store opening
Operational inefficiencies in customization operations
Improving payroll process efficiency
Inventory optimization
Implementing new technology
Data integrity and seamless integration

▲Active Projects

New store opening
Sku optimization
New product launches
New product launch floor sets
Community marketing events
Visual merchandising plans
New product development facilitation
Sap s/4hana enablement for r2r
Product changes
Experiential activations at bbq events and beer festivals

Hiring Activity

Accelerating110 roles · 55 in 30d

Department

Sales

Engineering

Marketing

Product

Finance

Ops

Operations

Seniority

Mid

Junior

Senior

Manager

Director

Lead

Principal

Notable leadership hires: Head Merchandising, Retail Director, Corporate Accounts Director

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About YETI

YETI designs and manufactures premium ice coolers, coolers, and outdoor sporting goods sold through retail, direct-to-consumer, and corporate channels. The company operates a global supply chain spanning the US, Southeast Asia (Thailand, Vietnam, Malaysia), and Europe (Germany, Netherlands), with headquarters in Austin, Texas. Sales-led hiring (50 open roles against 12 engineering) reflects the brand's direct-to-consumer and B2B retail expansion strategy. Current priorities include new store openings, SKU optimization, product launches, and operational efficiency improvements in customization and payroll workflows.

HeadquartersAustin, TX

Company Size1,001–5,000 employees

Founded2006

Hiring MarketsThailand, United States, Japan, Germany, Vietnam, Malaysia, Netherlands, Canada

Frequently Asked Questions

What is YETI's tech stack?

YETI uses SAP (ERP + S/4HANA + Master Data Management), Salesforce (CRM), MuleSoft/Boomi (integration), Azure/GCP (cloud), Kafka/RabbitMQ (messaging), NetSuite (subsidiary accounting), Workday (HR), and Power BI/Tableau (analytics).

Where does YETI manufacture and hire?

YETI operates in 10 countries: United States, Thailand, Vietnam, Malaysia, Japan, Germany, Netherlands, Canada, Australia, and China. Headquarters is Austin, Texas.