Yami operates a cross-border e-commerce marketplace focused on Asian consumer goods, built across web, iOS, and Android. The company's hiring and project focus reveal a sales and marketing-driven organization scaling acquisition and retention—14 of 44 active roles are marketing, with 20 positions posted in the last 30 days. Active work on lifecycle campaigns, marketing automation, and generative search optimization, combined with ongoing inventory and vendor performance challenges, suggests Yami is balancing rapid customer growth against operational complexity in supply chain and fulfillment.
Yami, founded in 2013 and headquartered in Greater Los Angeles, operates a marketplace connecting North American consumers with food, beauty, home, and wellness products from across Asia. The company distributes through its website (Yamibuy.com), iOS app, and Android app, reaching a 501–1,000-person organization. Revenue is driven by both first-party e-commerce and third-party seller transactions. Operations span product discovery, marketing, fulfillment, and vendor management across a geographically distributed supply chain.
Yami uses iOS and Android for mobile, MySQL and SQL for databases, Python for backend services, Salesforce and HubSpot for CRM, Tableau for analytics, and Oracle Cloud / NetSuite for enterprise resource planning. Marketing channels include Meta, Instagram, TikTok, WeChat, and SEMrush for performance tracking.
Yami is actively recruiting in the United States and France, with the majority of operations based in Greater Los Angeles, California.
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