Raw pet food delivered direct from local farms across Spain
Wild Balance manufactures and distributes raw, natural pet food sourced from local Spanish farms. The tech stack is deliberately lean—Excel, Klaviyo, and basic Adobe tools—reflecting a production-focused, pre-scale operations model. Active work on ERP implementation and plant KPI analysis suggests the company is building operational visibility as it grows; current pain points cluster around inventory control, budget tracking, and cost analysis, all solvable with better systems. Hiring remains concentrated in Spain across marketing, sales, and logistics roles at intern/junior levels.
Wild Balance produces raw and natural pet food diets (BARF and ACBA protocols) sourced directly from local farms in Spain, targeting pet owners seeking unprocessed nutrition. Founded in 2020 and based in Valencia, the company operates a 51–200-person organization spanning manufacturing, logistics, and direct-to-consumer sales through Instagram and TikTok. Current operations rely on manual processes (Excel, Notion) for inventory and budgeting; an ERP implementation is underway to formalize production tracking and cost control as order volume scales.
Primary tools are Excel, Klaviyo (email/SMS), Canva, Adobe Premiere Pro/CapCut (video), and Notion. ERP software is currently being deployed to replace spreadsheet-based inventory and cost tracking.
ERP implementation, plant KPI analysis, and process improvement of manufacturing facilities. Key challenges are factory stock control, monthly budget tracking, and cost analysis.
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