OPEN32 Tech Stack

Multibrand fashion retailer with 70 stores across Netherlands

Retail Arnhem 501–1,000 employees Founded 1971 Privately Held

OPEN32 operates a 70-store fashion retail network across the Netherlands, selling men's and women's apparel through owned brands (Silvercreek, BLUE32) and third-party labels. The company is sales-heavy in hiring—84 of 114 active roles are retail floor and store management—with junior-tier dominance (63 of 114), reflecting typical high-turnover store operations. Projects cluster around omnichannel execution: website optimization, online advertising, and product innovation, signaling investment in digital channels alongside physical retail.

Tech Stack 11 technologies

Core StackSAP Adobe Creative Cloud Adobe Illustrator Adobe Photoshop Adobe Premiere Pro After Effects Excel Adobe XD Photoshop InDesign Capture One

What OPEN32 Is Building

◆Challenges

Optimizing inventory levels
Inventory imbalance across stores
Efficient and sustainable transportation of goods
Optimaliseren van processen
Verbeteren van klanttevredenheid
Improving product information
Optimizing online performance
Kpi deviations from targets
Maintaining margin in market
Budget and margin monitoring

▲Active Projects

Online advertising uitingen
Merk silvercreek
Unique brand and store concept
Website
Product innovation
Developing strong men's collections
Silvercreek men's collection
Developing a distinctive men's line
Initiating product innovations
Product image creation

Hiring Activity

Steady110 roles · 40 in 30d

Department

Sales

Marketing

Logistics

Ops

Design

Product

Construction

Engineering

Seniority

Junior

Mid

Manager

Intern

Senior

Lead

Notable leadership hires: Art Director, Logistics Team Lead

Company intelligence

Find more companies like OPEN32 by tech stack, pain points and active projects

Get started free

About OPEN32

OPEN32 is a privately held Dutch fashion retailer founded in 1971, headquartered in Arnhem. The company operates approximately 70 stores across the Netherlands, selling women's and men's apparel under a multibrand model that includes owned labels (Silvercreek, launched 1995; BLUE32, acquired Levi's and FivePocket stores in the mid-1990s) alongside partner brands. The business model emphasizes in-store experience—personal service, curated collections, and store design—as differentiation. Current operational focus includes inventory optimization across the store network, sustainable logistics, process efficiency, and online channel performance.

HeadquartersArnhem

Company Size501–1,000 employees

Founded1971

Hiring MarketsNetherlands

Frequently Asked Questions

What is OPEN32's tech stack?

SAP for enterprise operations, Adobe Creative Suite (Illustrator, Photoshop, XD, Premiere Pro, InDesign, Capture One, After Effects) for design and marketing content, and Excel for analytics and reporting.

What is OPEN32 working on?

Product innovation, men's collection expansion (Silvercreek men's line), website and online advertising optimization, and store concept refinement. Key operational challenges include inventory balancing across stores and sustainable goods transportation.