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AS Watson Benelux Tech Stack

Multi-brand health & beauty retailer operating 17,000+ stores across 31 markets

Retail Renswoude 10,001+ employees Public Company

AS Watson Benelux is the regional operations hub for AS Watson Group, a public retail conglomerate operating 12 health & beauty banners across 31 countries. The tech stack reveals a traditional retail infrastructure: SAP Commerce Cloud for commerce, Oracle Siebel for CRM, Adobe Campaign for marketing automation, plus BI tools (Power BI, Looker Studio) and emerging adoption of SharePoint. Pain points center on inventory fragmentation, complex multi-logistics orchestration, and weekly assortment velocity—operational challenges that outpace the current tooling. Hiring is marketing-led (17 roles), with minimal engineering (4 roles), signaling a business-driven growth model rather than technical platform transformation.

Tech Stack 41 technologies

Core StackJavaScript Java Python Adobe Premiere Pro WordPress Adobe Creative Cloud Adobe Illustrator Google Analytics Canva Power BI SAP Commerce Cloud Oracle Siebel CRM Adobe Campaign Excel Stibo STEP XSLT Meta Instagram Photoshop TikTok YouTube ContentSquare Alteryx CapCut InShot Adobe LinkedIn Microsoft Office Outlook Looker Studio+10 more
AdoptingSharePoint

What AS Watson Benelux Is Building

Challenges

  • Process bottlenecks
  • Ensuring timely delivery of weekly assortment
  • Complex regulations
  • High commercial pressure
  • Managing multiple logistics systems
  • High societal sensitivity
  • Inventory management across many stores
  • Sustainable fixes
  • Preventing machine breakdowns
  • Complex payroll issues

Active Projects

  • Email campaign setup
  • Test automation
  • Improving test processes
  • Store formula development projects
  • Pain campaign
  • Business case development
  • Mental health campaign
  • Allergy campaign
  • New sustainable warehouse in oosterhout
  • Developing measurement plans for retail media propositions

Hiring Activity

Steady65 roles · 20 in 30d

Department

Marketing
17
Logistics
10
Finance
9
Ops
8
Data
5
Engineering
4
HR
3
Sales
2

Seniority

Mid
21
Intern
11
Junior
10
Manager
9
Senior
8
Lead
4
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About AS Watson Benelux

AS Watson Benelux operates the Benelux region for AS Watson Group, which serves over 6 billion shoppers annually through omnichannel retail (physical stores and online). The parent group generated $24+ billion in revenue in fiscal 2024 across 17,000 stores under 12 banners (including Kruidvat, Trekpleister, ICI PARIS XL, Pour Vous, and Prijsmepper). The Benelux division manages store operations, supply chain, marketing campaigns (email, mental health, allergy, sustainability messaging), warehouse infrastructure, and inventory coordination across a dense retail footprint. The organization emphasizes in-store customer experience, weekly assortment planning, and omnichannel fulfillment while navigating regulatory complexity and high commercial velocity.

HeadquartersRenswoude
Company Size10,001+ employees
Hiring MarketsNetherlands

Frequently Asked Questions

What tech stack does AS Watson Benelux use?

SAP Commerce Cloud (commerce), Oracle Siebel CRM, Adobe Campaign (marketing), Power BI and Looker Studio (analytics), plus JavaScript, Java, Python, and Adobe Creative Suite. Recently adopting SharePoint.

Where is AS Watson Benelux headquartered?

Renswoude, Netherlands. The company is part of AS Watson Group, a public company operating across 31 markets.

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