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Ume Tech Stack

Embedded credit platform for Brazilian retailers and SMBs

Financial Services São Paulo, SP 51–200 employees Founded 2019 Privately Held

Ume is a credit and payments platform enabling businesses to offer branded financial products to their customers. The stack (Figma, Mixpanel, Metaboard, Datadog, Python, SQL, n8n) shows a modern analytics-first approach with orchestration tooling, but hiring is decelerating (3 roles in last 30 days across a 51–200 person org) while projects cluster heavily around smartphone sales expansion, engagement funnels, and regional scaling—suggesting the company is optimizing go-to-market execution over product development velocity.

Tech Stack 19 technologies

Core StackFigma Google Analytics Mixpanel Amplitude Firebase Metabase Datadog Cursor Looker Power BI Tableau Zendesk n8n Python SQL Excel Google Sheets WhatsApp Infobip

What Ume Is Building

◆Challenges

Smartphone sales expansion
Increasing financed smartphone sales
Scaling engagement funnel
Retention optimization
Risk identification
Expanding brand in region
Increasing sales representation
Implementing organizational processes
Expanding regional sales pipeline
Scaling credit product

▲Active Projects

Smartphone sales expansion
Joint business plans development
Reestruturar o fechamento contábil e fiscal
Desenhar a estratégia tributária para novos produtos
Desenhar a estratégia tributária para estrutura societária
Engagement funnel structuring
Rapid a/b test design
Dashboard and analytics ritual structuring
Partner retailer business plan
Account performance kpi monitoring

Hiring Activity

Decelerating15 roles · 3 in 30d

Department

Sales

5

Finance

3

Data

1

Design

1

HR

1

Marketing

1

Support

1

Seniority

Senior

6

Mid

3

Junior

2

Intern

1

Manager

1

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About Ume

Ume operates a white-label credit platform designed for Brazilian merchants and SMBs to internalize consumer lending without operational complexity. The product bundles credit origination, risk scoring, and payment processing, allowing partners to launch branded installment and point-of-sale credit products. Founded in 2019 and based in São Paulo, Ume has grown into one of Brazil's faster-growing fintechs, reaching customers across all regions. The business model centers on embedded credit as a revenue stream for retail partners, with Ume handling underwriting, capital markets access, and compliance.

HeadquartersSão Paulo, SP

Company Size51–200 employees

Founded2019

Hiring MarketsBrazil

Frequently Asked Questions

What tech stack does Ume use?

Ume uses Figma for design, Mixpanel and Amplitude for product analytics, Metabase and Looker for dashboarding, Datadog for monitoring, Firebase for backend infrastructure, and Python + SQL for data work. n8n handles workflow automation.