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True Homes Tech Stack

Semi-custom home builder across North and South Carolina

Construction Monroe , North Carolina 201–500 employees Founded 2007 Privately Held

True Homes operates a regional construction business focused on semi-custom residential development across the Carolinas. The tech stack is heavily weighted toward Microsoft (Office, Power BI, Azure, Fabric) and design tools (AutoCAD, Adobe), with emerging data infrastructure (Azure Synapse, Data Lake, Delta Lake, OneLake) supporting analytics. The hiring mix is sales-dominated (24 of 39 roles) with junior-level concentration, paired with active projects around community launches, marketing execution, and credit dashboards—typical of a builder scaling digital marketing and operational visibility as it grows.

Tech Stack 20 technologies

Core StackPower BI Delta Lake Canva Adobe Creative Cloud Microsoft Office Excel PowerPoint Google Meta AutoCAD Architecture Microsoft Fabric Azure Synapse Data Lake OneLake Outlook Word Google Maps Waze Apple Maps Instagram

What True Homes Is Building

Challenges

  • Meeting timeliness, quality, cost goals
  • Increasing qualified traffic
  • Ensuring marketing materials accuracy
  • Seamless marketing-sales collaboration
  • Identifying design issues
  • Managing risks and issues
  • Reducing documentation discrepancies
  • Ensuring compliance with lending standards
  • Maintaining timely credit approvals
  • Schedule non-conformities

Active Projects

  • Builder launches and model openings
  • New community phase 1 roll out process
  • Strategic digital marketing plans for new communities and grand openings
  • New amenity rollouts
  • New community workbook
  • Community events and activations
  • Developing credit and appraisal performance dashboards
  • Land development projects
  • Lot-specific plan production
  • Gold change order processes

Hiring Activity

Accelerating40 roles · 20 in 30d

Department

Sales
24
Construction
4
Marketing
4
Engineering
2
Ops
2
Data
1
Design
1
Finance
1

Seniority

Junior
19
Mid
15
Manager
2
Senior
2
Intern
1
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About True Homes

True Homes is a privately held home builder headquartered in Monroe, North Carolina, operating across North and South Carolina. Founded in 2007, the company delivers semi-custom residential communities across popular regional markets. The business spans new homes sales, construction and field operations, land development, and showroom functions. Current operational focus includes phased community rollouts, amenity deployments, lot-specific production, and credit and appraisal performance tracking. The company reports 201–500 employees and maintains an accelerating hiring velocity across sales, construction, marketing, and operations.

HeadquartersMonroe , North Carolina
Company Size201–500 employees
Founded2007
Hiring MarketsUnited States

Frequently Asked Questions

What tech does True Homes use for project management?

True Homes uses Microsoft Office, Excel, PowerPoint, and Power BI for analytics and reporting. The stack includes Azure-based data tools (Azure Synapse, Data Lake, Delta Lake, OneLake) and AutoCAD Architecture for design workflows.

Where is True Homes headquartered?

True Homes is headquartered in Monroe, North Carolina, and operates exclusively in the United States with communities across North and South Carolina.

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